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Allied Global Marketing · 7 hours ago

Media Planner

Los Angeles, CA

Full-time

Onsite

Mid Level

$55K/yr - $65K/yr

3+ years exp

Allied Global Marketing is a leading full-service entertainment, culture, and lifestyle-marketing agency. They are seeking a detail-oriented and strategic Media Planner to develop and manage media plans across multiple channels, ensuring campaign execution and optimization for performance.

Advertising

Growth Opportunities

Responsibilities

Lead media planning for assigned programs, including strategy development and ongoing optimizations

Manage communication with media partners and oversee all insertion order (IO) processes

Develop and maintain media plans, ensuring timely updates and adjustments

Oversee QA for campaign setups and ensure accurate implementation

Review weekly reporting and compile actionable insights for internal and client review

Monitor campaign pacing across multiple markets; identify performance concerns and recommend in-flight adjustments

Handle billing reconciliation for all assigned programs using internal tracking systems

Participate in client calls, providing performance updates and strategic recommendations

Manage third-party partnerships, including trafficking and ongoing communication

Lead reporting and insights for campaigns, including audience trends and optimization recommendations

Collaborate on reporting across all channels with internal team members

Qualification

Media planningProgrammatic advertisingAd tech platformsDigital media channelsCampaign reportingExcel proficiencyCommunication skillsOrganizational skillsProblem-solving