Lucid Motors · 1 day ago
Sr. Manager, Marketing Operations & Analytics
Newark, CA
Full-time
Onsite
Senior Level, Lead/Staff, Director/Executive
$167K/yr - $245K/yr
7+ years expLucid Motors is a company focused on luxury electric vehicles that elevate the human experience. They are seeking a detail-oriented analytics leader to optimize marketing performance through advanced econometrics and statistical methods, while overseeing a team of analysts and driving revenue through data-driven insights.
AutomotiveAutonomous VehiclesElectric VehicleTransportation
Responsibilities
Develop and execute a marketing analytics roadmap to enhance forecasting, scenario planning, and performance measurement
Lead planning, forecasting, and scenario-building efforts, leveraging 1P and 3P data to optimize marketing investments
Coach teams to effectively use tools and dashboards for data exploration, hypothesis testing, and strategic planning
Establish and manage SLAs for uptime and response times for analytics tools and marketing data platforms
Create dashboards, reporting, and attribution frameworks to support CRM, Paid Media, Experiential, and Website optimization
Integrate Marketing and Sales systems to create end-to-end customer journey and lead funnel tracking
Own and refine media mix modeling (MMM), multi-touch attribution (MTA), and incrementality testing to assess marketing effectiveness
Collaborate with IT, Sales Analytics, and cross-functional teams to develop secure, scalable marketing data infrastructure, pipelines, and ETLs
Communicate data-driven insights to a range of stakeholders, from analysts to senior executives, through clear storytelling
Build, manage, and mentor a team of analysts, fostering a culture of continuous improvement and innovation
Ensure streamlined data access, normalization, and governance using lean and agile methodologies
Qualification
Required
7-10 years of experience in marketing analytics, decision science, or business intelligence, with increasing levels of responsibility
4+ years of direct people management experience, including hiring, coaching, and performance development
5+ years of experience in executive decision support roles such as consulting, corporate strategy, or business operations
Expertise in media mix modeling, multi-touch attribution, customer lifetime value (CLV), segmentation, and propensity modeling
Bachelor's degree in Marketing, Business, Statistics, Economics, Engineering, or a related field
Strong proficiency in SQL, Tableau, Excel, Python, R, Google Analytics (GA4), and Salesforce Sales and Marketing Clouds
Exceptional communication and stakeholder management skills, with experience presenting to senior leadership
Strong knowledge of digital marketing channels, including SEO, SEM, social media, and email marketing
Proven ability to lead high-performing teams, drive collaboration, and build strategic partnerships
Passion for data-driven decision-making and continuous process improvement
Preferred
Master's degree in Marketing, Business, Statistics, Economics, Engineering, or a related field
Salesforce Admin certification or extensive experience with Salesforce Marketing Cloud
Benefits
Medical
Dental
Vision
Life insurance
Disability insurance
Vacation
401k
Equity program
Discretionary annual incentive program
Company
Lucid Motors
Lucid Motors is an automotive company that specializes in electric cars.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$14.23BKey Investors
UberAyar Third Investment CompanyThe Michigan Economic Development Corporation
2025-11-12Post Ipo Debt· $975M
2025-07-17Post Ipo Equity· $300M
2025-04-03Post Ipo Debt· $1.1B
Leadership Team
Marc Winterhoff
Chief Executive Officer (interim)
Peter Rawlinson
CEO and CTO
Recent News
thecanadianpressnews.ca
2026-01-11
2026-01-08
The Philadelphia Inquirer
2026-01-08
Company data provided by crunchbase