Salesforce · 2 weeks ago
Senior Analyst, Strategic Events Analytics
Salesforce is the world's leading CRM, focused on transforming the way companies connect with their customers through innovative technology. They are seeking a Senior Analyst to support measurement, reporting, and insight generation across their global Strategic Events portfolio, which includes in-person, virtual, and third-party programs. This role involves collaborating with stakeholders to develop analytics frameworks and dashboards that drive business decisions and enhance event performance.
Agentic AIArtificial Intelligence (AI)Cloud ComputingCRMSaaSSales EnablementSoftware
Responsibilities
Partner with Strategic Events stakeholders to understand business questions and decision needs, translating them into clear metrics, dashboards, and analytical outputs
Support the ownership of end-to-end analytics and reporting across Strategic Events, including proprietary events, executive programs, and third-party activations
Analyze large, complex datasets to identify trends, risks, and opportunities related to performance, audience engagement, pipeline impact, and ROI
Define and evolve KPIs, success metrics, and diagnostic views, iterating on dashboards and reporting as business needs change
Build and maintain Tableau dashboards and self-service reporting, ensuring insights are accurate, usable, and decision-ready
Write and maintain complex SQL queries to extract, transform, and analyze data across multiple platforms
Use Excel / Google Sheets for analysis, modeling, and validation; leverage Python where applicable for deeper analysis or automation
Translate findings into clear, concise insights and recommendations for executive and cross-functional audiences
Partner with Marketing Analytics, Marketing Operations, and Demand Generation to ensure data quality, consistent tracking, and scalable reporting frameworks
Contribute to analytics standards, documentation, and best practices that improve efficiency and reduce ad-hoc reporting
Qualification
Required
Bachelor's degree or equivalent practical experience in analytics, business, economics, marketing, or a related field
4–6+ years of experience in an analytics role
Advanced SQL skills and experience working with large datasets
Strong proficiency in Tableau and Excel / Google Sheets
Demonstrated ability to translate business questions into metrics, dashboards, and insights
Strong analytical thinking, attention to detail, and problem-solving skills
Clear written and verbal communication skills; comfortable partnering with senior stakeholders
Ability to operate independently in a fast-paced, ambiguous environment
Preferred
Experience with Python for analytics or automation
Familiarity with dbt, Snowflake, or modern analytics engineering practices
Experience in B2B marketing, demand generation, or event analytics
Salesforce platform knowledge and/or marketing technology experience
Passion for analytics enablement, self-service, and raising data literacy across teams
Benefits
Time off programs
Medical
Dental
Vision
Mental health support
Paid parental leave
Life and disability insurance
401(k)
Employee stock purchasing program
Company
Salesforce
Salesforce is a cloud-based software company that provides customer relationship management software and applications.
H1B Sponsorship
Salesforce has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1883)
2024 (2296)
2023 (1850)
2022 (2849)
2021 (2124)
2020 (1960)
Funding
Current Stage
Public CompanyTotal Funding
$65.38MKey Investors
Starboard ValueEmergence CapitalHalsey Minor
2022-10-18Post Ipo Equity
2004-06-23IPO
2003-01-01Series Unknown· $1M
Recent News
2026-01-08
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