Kingspan Light + Air · 3 weeks ago
Brand Experience Manager
Lake Forest, IL
Full-time
Hybrid
Mid Level
3+ years expKingspan Light + Air is an award-winning innovator of daylighting and ventilation solutions for high-performance building envelopes. They are seeking a Brand Experience Manager to develop and execute branding, social media, email marketing, communications, and event strategies across North America, enhancing brand visibility and supporting data-driven marketing decisions.
Building MaterialLightingManufacturing
Hiring Manager
Analisse Concepcion
Responsibilities
Develop and implement brand strategies that align with Kingspan’s overall marketing objectives
Ensure brand consistency across all marketing channels and customer touchpoints
Support the Senior Director in planning and executing marketing campaigns
Manage and grow presence across social media platforms (LinkedIn, Facebook, Instagram, etc.)
Develop content strategies and oversee content creation, working with graphic designers and external partners
Monitor engagement and track performance metrics to optimize content strategies
Create and execute targeted email marketing campaigns to engage customers and generate leads
Write and edit compelling content for newsletters, promotional emails, and internal communications
Monitor email campaign performance and adjust strategies based on data insights
Plan and manage presence at industry events, trade shows, and company-hosted events
Coordinate with vendors, sales teams, and partners to ensure seamless event execution
Track event performance and analyze ROI
Work closely with the graphic designer, vendors, and sales teams to align marketing efforts
Analyze key marketing metrics (brand engagement, lead generation, social media performance, etc.)
Provide reports and insights to measure the effectiveness of branding and marketing campaigns
Recommend data-driven strategies to improve marketing performance
Manage the relationship with PR agencies
Qualification
Required
Bachelor's degree in Marketing, Communications, Business, or a related field
3-5 years of experience in brand management, marketing, or a related role
Strong understanding of digital marketing, social media, email marketing, and branding principles
Proficiency in marketing analytics tools (Adobe Analytics, Sprout Social, SAP, etc.)
Excellent communication, writing, and storytelling skills
Experience managing events and working with external vendors
Strong project management skills and ability to multitask in a fast-paced environment
Ability to collaborate with cross-functional teams and drive results
Benefits
Medical/dental/vision insurance with HSA plan
Retirement plan with 4% company match
13 days of Paid Time Off plus 10 paid company holidays
Upward advancement potential
Company
Kingspan Light + Air
We create naturally performing environments for a net zero future with the wellbeing of people & planet at heart.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Joel Edmondson
Commercial Finance Business Partner
Company data provided by crunchbase