Warschawski · 1 month ago
Senior Digital Marketing Strategist
Baltimore, MD
Full-time
Hybrid
Senior LevelWarschawski is seeking an entrepreneurial, results-driven Senior Digital Marketing Strategist with proven experience in developing and executing comprehensive digital strategies. The role involves creating and implementing SEM, paid social, and other digital marketing communication strategies for the agency's clients, requiring strong analytical skills and attention to detail.
AdvertisingDigital MarketingMarketing
Responsibilities
Perform robust data analysis to campaign conceptualization, creation, development, implementation, monitoring & reporting
Fulfill and assist with SEO, paid social, paid search, and/or social media plans, as well as other digital marketing campaigns
Ability to build & manage high-performing PPC campaigns (paid social, paid search, programmatic display/video, PMax, demand gen, etc.)
Perform competitive and industry research to identify digital marketing opportunities
Assist in developing, coordinating, producing, editing, proofing, and delivering digital content and marketing materials
Develop success metrics and measure/analyze campaign results in order to demonstrate success
Qualification
Required
Proven experience developing and executing comprehensive digital strategies, including: paid search (SEM/PPC), programmatic display/video, paid social, e-mail marketing and/or SEO campaigns
Cross-functional experience in social media management, marketing and/or branding
Exceptional communication skills
Incredible attention to detail
A 'can-do' attitude
Superior analytical & communications skills – must be able to understand complex problems and articulate logical, defensible solutions
Fulfill and assist with SEO, paid social, paid search, and/or social media plans, as well as other digital marketing campaigns
Ability to build & manage high-performing PPC campaigns (paid social, paid search, programmatic display/video, PMax, demand gen, etc.)
Experience with: Bing Ads, Google Ads, Meta Advertising, Pinterest Ads, Twitter Ads & Google/Adobe Analytics
Experience with: Moz, SEMrush, AHRefs, SpyFu and other related SEM/SEO tools
Perform competitive and industry research to identify digital marketing opportunities
Possess an understanding of existing and emerging social platforms, including video advertising
Assist in developing, coordinating, producing, editing, proofing, and delivering digital content and marketing materials
Develop success metrics and measure/analyze campaign results in order to demonstrate success
Preferred
Experience working on an open-source CMS (WordPress)
Experience with email marketing (Constant Contact, Listrak, Marketo, HubSpot, MailChimp)
Facebook Advertising, Adobe Analytics, Google Ads and/or Google Analytics certification(s) are a major plus
HubSpot Certification or Marketo Certification
Benefits
Competitive benefits package
Company
Warschawski
Warschawski is dedicated to providing clients with the highest-quality advertising, marketing, digital, public relations (PR), social media, web development, branding, creative design and crisis communications services.
Founded in 1996
11-50 employees
Funding
Current Stage
Early StageLeadership Team
David Warschawski
CEO
Shana Harris
Chief Operating Officer
Recent News
2025-05-17
Company data provided by crunchbase