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TikTok · 3 weeks ago

TikTok Shop - Sr. Manager, Product Operations (Marketing Product Focus)

Seattle, WA

Full-time

Onsite

Senior Level

$141K/yr - $276K/yr

5+ years exp

TikTok is the leading destination for short-form mobile video. The Sr. Manager, Product Operations will lead market research, identify product opportunities, and build go-to-market strategies for TikTok's eCommerce products.

Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo

H1B Sponsor Likely

Responsibilities

Establish a deep understanding of needs of sellers, creators, and operations by conducting research as needed to drive product launches and iterations, and responsible for product penetration, satisfaction, and business growth

Stay up-to-date with industry trends, best practices, and emerging technologies to ensure our products remain innovative and ensuring a deep knowledge of the US localization and mindset

Issue identification and resolution, recommending and driving forward product optimizations to help improve and shape the future of TikTok's eCommerce products

Collaborate and often lead discussions with cross-functional teams, including Account Managers, Product Management, Operations, Design, Data Science, and Engineering, to shape the product strategy, roadmap, and adoption

Participate in the product development lifecycle, review various artifacts to ensure quality and clarity, and run and/or participate in user acceptance testing/beta to ensure product quality and optimal user experience prior to fullscale product launch

Plan and execute go-to-market activities, including product documentation, internal stakeholders training, target audience activation plans, and operational support tools

Monitor key product performance metrics, conduct gap analysis, and identify issues and optimizations to drive product improvement plans

Qualification

Product marketingE-commerce experienceMarket researchAnalytical skillsCommunication skillsPassion for contentCross-team collaboration

Required

Proven experience and track record in influencing product development and strategy using quantitative and qualitative market insights

Excellent communication and cross-team collaboration skills, comfortable navigating global organizational structures and aligning objectives across multiple teams

Strong analytical skills and a bias for action, comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial and error iterations, and constantly improving

A Bachelor's degree is required (related fields preferred: Marketing, Communications, or any similar field)

A deep passion for content and shopping

Preferred

5+ years of experience in product marketing in the internet and E-commerce industry

3+ years of eCommerce experience

Benefits

Employees have day one access to medical, dental, and vision insurance

A 401(k) savings plan with company match

Paid parental leave

Short-term and long-term disability coverage

Life insurance

Wellbeing benefits

10 paid holidays per year

10 paid sick days per year

17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)

Company

TikTok

Glassdoor3.4

TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.

Founded in 2003

Los Angeles, California, USA

10001+ employees

https://www.tiktok.com

H1B Sponsorship

TikTok has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (979)

2024 (601)

2023 (387)

2022 (322)

2021 (133)

2020 (72)