Molecular Devices · 3 weeks ago
Associate Global Product Marketing Manager, Software and Services
Molecular Devices, a Danaher operating company, is dedicated to advancing life sciences, diagnostics, and biotechnology. The Associate Global Product Marketing Manager will drive strategic sales and marketing initiatives for microplate reader software and services, focusing on market research, product positioning, and collaboration with sales teams to enhance scientific discovery.
BiotechnologyGeneticsHealth Care
Responsibilities
Create demand for software and services through effective positioning, messaging, and marketing programs
Conduct comprehensive market research to identify trends, customer needs, and competitive landscape
Develop and implement marketing strategies that align with business objectives and drive product adoption
Collaborate with marketing managers to produce high-quality marketing materials such as brochures, white papers, case studies, presentations, and digital content to support sales and marketing efforts
Deliver on revenue and growth achievement targets for new and existing software and services
Commercially launch new products and drive launch excellence with new software and services introductions
Develop and execute go-to-market plans for product launches, including target market identification, pricing strategies, promotional activities, and sales enablement tools
Co-lead the Launch Excellence Process with the Product Manager
Outline product positioning which articulates the value proposition and links each feature to a customer-oriented benefit
Create compelling value propositions and messaging that differentiate our high content imaging products in the marketplace
Ensure consistency of messaging across all marketing channels
Collaborate with the sales team to develop training materials, sales tools, and competitive analysis
Provide ongoing support to sales representatives to drive product success
Qualification
Required
Minimum of two years' experience in product marketing or commercial software role, preferably within the life sciences or data analysis software industry
Ability to communicate complex technical concepts in a clear and concise manner
Bachelor's degree in Life Sciences, Computer Science, or a related field
Experience creating compelling value propositions and messaging for enterprise software
Understanding of different licensing models within software sales
Experience conducting comprehensive market research to identify trends, customer needs, and competitive landscape
Strong collaboration skills to work with cross-functional partners and varying levels of leadership across the organization
Ability to travel – up to 25% globally
Preferred
Enterprise-level software implementation and software license models
Life Science software packages and FDA 21 CFR Part 11 compliance
AI tools
Benefits
Paid time off
Medical/dental/vision insurance
401(k)
Company
Molecular Devices
Bioanalytical Systems and Solutions It is a sub-organization of Danaher.
H1B Sponsorship
Molecular Devices has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (5)
2024 (3)
2023 (5)
2022 (4)
2020 (2)
Funding
Current Stage
Late StageTotal Funding
unknown2010-02-01Acquired
Recent News
2025-12-01
Company data provided by crunchbase