PopCap Games · 4 days ago
Senior Lead Game Product Manager
PopCap Games, part of Electronic Arts, is seeking an experienced Senior Lead Game Product Manager to define and drive strategies for Plants vs Zombies 3. The role involves managing the player journey, analyzing player behavior, and collaborating with various teams to enhance the game's live service operations.
Casual GamesGamingPC Games
Responsibilities
Manage and conduct operations impacting the live service player journey from the install funnel through to regular daily engagement
Conduct and communicate in-depth analysis of live player behavioral trends using data insights and strong business acumen to impact top line KPIs
Track performance on a daily, monthly, and quarterly basis
Communicate KPIs to internal and external stakeholders and adjust designs/plans accordingly
Work closely with the game team and various stakeholders to gather requirements and help define the live service roadmap
Influence partners to rally behind your ideas and effect change among various teammates and collaborators
Define requirements for Data Analytics, A/B testing, push notifications, and other partner tools
Hold an informed, expert perspective on established models for monetizing games
Monitor competitive trends and best practices, third parties tools/partnerships, and internal business intelligence with the goal of identifying opportunities to fold into PopCap’s operations
Leverage first- and third-party tools to define, track, and serve a variety of player segments
Learn, have fun and build games that millions of people love to play
Qualification
Required
BS/BA degree, ideally in a quantitative discipline
8+ years of experience in product management in live service games, scaled consumer-facing digital products, and/or a systems design background
Strong analytical skills and experience with data-driven product design and decision making
Success building web or mobile consumer-facing products in the past
Experience with every phase and/or deep experience with the live service phase of the game development cycle
Experience with multivariate testing in web or mobile products
Experience defining specs or PRDs with clear business requirements, user flows, and wireframes
Strong in Excel, able to create models and simulations of in-game economies
Experience balancing virtual economies, with a strong understanding of how economy design impacts the user experience
Strong communication and writing skills
Experience communicating both creative and technical feedback to diverse groups
Passion for creating great freemium games, with the ability to identify flaws in design, art, and 'feel'
Self-motivated team player that brings excitement and enthusiasm to work each day
Carry a growth mindset that is open to feedback and outside-the-box thinking
Preferred
MS/MBA preferred
Loves games and has experience with PopCap titles (Plants vs Zombies, Bejeweled, etc.)
Benefits
Paid time off (3 weeks per year to start)
80 hours per year of sick time
16 paid company holidays per year
10 weeks paid time off to bond with baby
Medical/dental/vision insurance
Life insurance
Disability insurance
401(k) to regular full-time employees
Paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave)
Extended health/dental/vision coverage
Retirement plan to regular full-time employees
Bonus
Equity
Healthcare coverage
Mental well-being support
Retirement savings
Family leaves
Complimentary games
Company
PopCap Games
PopCap Games develops, publishes, and operates video games.
Funding
Current Stage
Growth StageTotal Funding
$29.87MKey Investors
Meritech Capital Partners
2011-07-12Acquired
2009-10-06Series A· $22.5M
2009-05-25Series Unknown· $7.37M
Leadership Team
S
Steve Raymond
Director
Recent News
2025-10-23
Company data provided by crunchbase