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Fannie Mae · 4 days ago

Marketing & Customer Experience Lead Associate

Washington, DC

Full-time

Onsite

Mid Level

$107K/yr - $139K/yr

4+ years exp

Fannie Mae is foundational to housing finance, and they are seeking a Marketing & Customer Experience Lead Associate to provide expertise in marketing policies and initiatives. The role involves managing marketing event strategies, coordinating with stakeholders, and assessing existing event strategies for improvement.

Financial Services

Comp. & Benefits

Responsibilities

Candidate will be responsible for day-to-day management of the marketing event strategy and corresponding activities across multiple in-person and virtual event platforms in support of Fannie Mae’s Multifamily business

This role will be responsible for formulating and implementing event marketing plans, setting and tracking event budgets, and leading the development of, or providing input to corresponding communication plans and content strategies for Multifamily events

Candidate will lead coordination across stakeholders supporting each event, manage cross-project dependencies, and track project timelines to ensure event goals and objectives are met

This role will be accountable for partnering with the extended marketing team and its management to set benchmarks, baselines, and goals for the Multifamily marketing event strategy and supporting events to drive insights and establish targets that ensure value-add for the Enterprise as well as Multifamily

Representing the Marketing division, this role will be responsible for engaging with Multifamily executives across the business, including both internal and external partners and stakeholders

This role will assess and evaluate existing event strategies and plans to identify opportunities for improvement as well as aid in the supervision of workflow and provide feedback and guidance to junior team members on planning and contributions

Qualification

Event marketing strategiesData analysisProject managementB2B event managementMS Excel proficiencyRelationship managementConsultative skillsNegotiation skillsConflict resolutionCommunication skills

Required

4 years of experience

Proven track record with designing and executing complex event marketing strategies/ campaigns, B2B event management experiences a plus

Demonstrated project management skills. Experience identifying and selecting strategic options and identifying resources to meet the defined objectives. PMP certification a plus

High proficiency in MS Excel; capable of manipulating and analyzing large data sets quickly

Excellent organizational skill and multitasking ability; adept at managing project plans, resources, and people to ensure successful project completion. Ability to work independently and with teams to meet deadlines

Excellent consultative and partnering skills. Experienced in negotiating, persuading others, facilitating meetings, and resolving conflict

Excellent relationship management skills including managing and engaging stakeholders, customers, and vendors, building relationship networks, contracting, etc

Effective partnership with teams to form a deep understanding of business priorities and translate into event strategies /content that help achieve business outcomes

Demonstrated commitment to innovation and change with the willingness to take the initiative to accomplish change

Demonstrated commitment to diversity and inclusion

Skilled in presenting information and/or ideas to an audience in a way that is engaging and easy to understand

Working with people with different functional expertise respectfully and cooperatively to work toward a common goal

Bachelor's Level Degree (Required)