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Make & Model Marketing · 1 month ago

SEO (Search Engine Optimization) Specialist - Automotive Future Opportunity Talent Pipeline

Cleveland, OH

Full-time

Onsite

Mid Level

3+ years exp

Make & Model Marketing is a company focused on automotive marketing, and they are seeking an SEO Specialist to develop and execute strategies that drive organic traffic and generate leads for their clients. The role involves managing SEO efforts, collaborating with various teams, and optimizing client websites to improve search performance.

AdvertisingAutomotiveCreative AgencyMarketing

Responsibilities

Develop and execute SEO strategies to increase organic traffic and lead generation for client websites

Manage and prioritize SEO efforts across your own portfolio of client accounts, balancing multiple projects and deadlines

Work closely with client account managers to understand client goals and expectations and integrate these into your SEO strategy

Collaborate with content writers, developers, and designers to implement on-page SEO best practices and technical improvements

Measure and report on SEO performance using data from Google Analytics, Google Search Console, and our internal reporting tools

Monitor keyword rankings, website traffic, backlinks, and other SEO indicators to identify trends and opportunities

Make on–age SEO and structural updates directly within various client CMS platforms

Stay current with SEO best practices, algorithm updates, and emerging tools through ongoing training and professional development

Qualification

SEOGoogle AnalyticsSEO toolsGoogle Search ConsoleWordPressSEO best practicesAnalytical skillsCreative thinkingTeam collaborationProject management

Required

Minimum 3 years experience in SEO

Minimum 3 years experience working hands-on in Google Analytics

Experience with Google Search Console, Google Business Profiles to analyze website performance

Minimum 3 years experience working with SEO tools like Moz, SEMrush, Ahrefs, Screaming Frog, etc

Experience working within CMS platforms like WordPress

A deep understanding of SEO best practices

Preferred

Is eager to learn quickly, ask questions, and grow within a collaborative team

Has a strong interest in the automotive industry and a desire to understand all aspects of digital marketing

Brings fresh ideas to the table and follows through with thoughtful execution

Is highly organized, able to prioritize multiple projects, and comfortable working alongside our co-founders to meet deadlines

Works well with others and contributes to a positive, team-oriented culture

Is passionate about digital marketing and excited to make an impact through SEO

Is both creative and strategic — able to develop and execute SEO strategies while helping shape and refine internal processes

Has a deep understanding of SEO fundamentals, search engine behavior, and digital marketing best practices

Is highly proficient with GA4, Google Search Console, Google Business Profiles, and SEO tools like SEMrush and Screaming Frog

Benefits

Medical, Dental, & Vision Insurance (Employer pays 50% of premiums)

Simple IRA + 3% Matching Opportunity

10 Paid Time Off days in your first year + your birthday. 15 PTO days after 5 years with our company. 20 PTO days after 10 years with our company.

Paid Holidays

Continuous Training Opportunities

Flexible Hours - This position requires employees to work onsite at our office for 7 hours per day. Our office is open from 6:00 AM to 6:00 PM, allowing you the flexibility to choose a schedule that works best for you within those hours