HighLevel · 1 week ago
Sr. Director of Growth, Product
United States
Full-time
Remote
Director/Executive
$267K/yr - $338K/yr
10+ years expHighLevel is an AI powered, all-in-one white-label sales & marketing platform that empowers agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. The Sr. Director of Growth will lead the growth organization within the Product team, focusing on optimizing user acquisition, retention, and monetization while collaborating with various teams to implement effective growth strategies.
AdvertisingCRME-Commerce PlatformsMarketing
Hiring Manager
Manish P
Responsibilities
Define and execute a holistic product growth strategy aligned with company objectives, focusing on user activation, retention, and expansion
Partner effectively with Marketing, Customer Support, Product Marketing, Engineering, and Data Science to identify growth opportunities and deliver high-impact initiatives
Design and deploy growth loops, reward systems, and game mechanics that create engagement, habit formation, and referral behaviors within the product ecosystem
Identify and track the key upstream actions that influence core downstream business outcomes such as trial-to-paid conversion, customer lifetime value, and churn
Lead and mentor a team of Product Managers and Growth Analysts, fostering a culture of experimentation, collaboration, and impact
Build a culture of rigorous A/B testing and rapid iteration across onboarding flows, pricing experiments, and product engagement funnels
Leverage deep experience in SaaS B2B2C models to drive scalable product adoption across both business and end-user layers
Collaborate with analytics and finance teams to translate growth performance data into actionable insights and executive-level reporting
Qualification
Required
10+ years of experience in Product Management, Growth, or Product-Led Growth roles within high-growth SaaS environments
5+ years in a senior leadership role managing Product Managers or cross-functional growth teams
Proven track record designing and optimizing growth loops, reward systems, and game mechanics that improve engagement and retention
Deep experience with SaaS B2B2C business models and the unique challenges of scaling multi-tenant customer networks
Expert at identifying high-value upstream actions that predict and influence downstream metrics such as activation, conversion, and churn
Strong analytical and experimental mindset—comfortable with hypothesis-driven testing, cohort analysis, and data-informed decision-making
Excellent communication, influence, and stakeholder management skills across technical and non-technical teams
Bachelor's degree in Business, Engineering, Economics, or related field; MBA or advanced degree preferred
Company
HighLevel
HighLevel is a marketing and advertising platform that captures message leads via voicemail, SMS, emails, FB messenger, and more.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$60MKey Investors
General AtlanticPeakequity
2024-04-11Private Equity
2021-11-04Private Equity· $60M
Leadership Team
Varun Vairavan
Co-Founder
Joyce Boss
Chief Financial Officer
Recent News
bloomberglaw.com
2025-12-10
EIN Presswire
2025-12-02
2025-11-28
Company data provided by crunchbase