University of Colorado · 1 month ago
Assistant Vice Chancellor for Strategic Communications & Brand Strategy
The University of Colorado Colorado Springs (UCCS) is a premier educational institution that prides itself on academic excellence, research, and community engagement. The Assistant Vice Chancellor for Strategic Communications & Brand Strategy provides executive leadership for the University’s integrated marketing, communications, brand, and public relations strategy, ensuring cohesive messaging and branding across all channels.
EducationHigher EducationUniversities
Responsibilities
Provide executive leadership for Communications, Marketing, Video Production, and MarCom Shared Services, aligning all efforts with UCCS’ mission and strategic plan
Develop and implement a comprehensive, university-wide, research-informed marketing and communications strategy that drives enrollment and institutional reputation
Serve as senior advisor to the Chancellor and Executive Leadership Team on communications & brand strategy, reputation management, and stakeholder engagement
Establish and monitor key performance indicators (KPIs) to evaluate the effectiveness of marketing campaigns and communications initiatives
Serve as the University’s primary spokesperson and lead media relations liaison
Direct internal and external communications, ensuring transparency, clarity, and consistency of messaging across multiple platforms
Oversee crisis communications and issues management, providing proactive counsel and real-time response planning
Elevate UCCS’ reputation through compelling storytelling, press engagement, and community partnerships
Oversee a coordinated social media strategy, leveraging audience segmentation to reach prospective students, current students, alumni, donors, and community stakeholders
Lead the development and coordination with multiple campus stakeholders to effectively and efficiently direct the University's web presence and digital ecosystem, ensuring brand alignment and elevation
Direct the creation of high-quality marketing collateral, campaigns, and video content that support campus initiatives
Collaborate with Enrollment Management, University Advancement, Colleges, and other campus units to create targeted campaigns that achieve measurable outcomes
Guide campus-wide adoption of standardized messaging and branding tools
Manage the Marketing and Communications budget, aligning resources with institutional priorities and demonstrating fiscal accountability
Foster a people-centered culture rooted in care, trust, and accountability by investing in staff through mentorship, coaching, and meaningful professional development, fostering collaboration, and creating an environment where individuals feel supported, valued, and empowered to do their best work
Qualification
Required
A Bachelor's degree in Marketing, Communications, Public Relations, Business Administration, or a closely related field is required
Exceptional judgment, strategic thinking, and interpersonal skills, with the ability to influence and collaborate across diverse stakeholder groups
Deep expertise in branding, storytelling, digital marketing, social media governance, and the development and execution of integrated marketing and communication plans that advance institutional priorities
Proven track record of leading a comprehensive marketing and communications enterprise within a complex organization, preferably in higher education
Demonstrated success implementing data-informed marketing campaigns and measuring ROI against institutional goals
Experience serving as spokesperson or senior communications advisor, including crisis communications leadership, public relations, focusing on both internal and external audiences
Evidence of effectively managing large, cross-functional teams and guiding organizational change initiatives while promoting a welcoming work environment
Preferred
A Master's degree in a related field is highly desirable
Benefits
Generous Time Off: Enjoy 22 vacation days, 10 sick days, paid parental leave, 13 recognized holidays, and provisions for bereavement, jury duty, and FAMLI Leave.
Robust Health Coverage: Our comprehensive medical plans cover preventative care at no cost, including a yearly mental health visit. Plus, benefit from affordable dental, vision plans, and competitive prescription drug prices.
Financial & Retirement Benefits: Take advantage of our health savings, flexible spending accounts, and life and disability insurance. Plan for your future with our retirement options.
Further Your Education: Avail twelve waived credits per academic year for courses at any CU campus. We invest in your educational and professional growth.
Wellness & More: From wellness programs aimed at achieving your best self to various additional benefits through CU Advantage, we prioritize well-being and holistic development.
Company
University of Colorado
University of Colorado offers higher education and serving as the catalysts in business, arts, health, and community growth.
H1B Sponsorship
University of Colorado has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (184)
2024 (124)
2023 (163)
2022 (115)
2021 (86)
2020 (95)
Funding
Current Stage
Late StageTotal Funding
$0.5MKey Investors
US Department of EnergyUS Department of Commerce, Economic Development Administation
2023-07-27Grant
2023-01-26Grant
2021-04-06Grant· $0.5M
Recent News
Sports Business Journal
2025-12-28
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