Insights and Experience Lead jobs in United States
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The Pokémon Company International · 1 month ago

Insights and Experience Lead

The Pokémon Company International is a subsidiary responsible for brand management and marketing of the Pokémon property outside of Asia. The Insights and Experience Lead will own the TCG research strategy, transforming insights into actionable recommendations to enhance product development and player experiences, while collaborating with various stakeholders.

Entertainment
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Comp. & Benefits
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H1B Sponsorednote

Responsibilities

Creates and maintains a TCG research strategy with a 3+ year time frame, including gaining alignment from key internal and external partners on this strategy
Translate research findings into actionable plans that inform product design and experience improvements
Collaborate with internal and external stakeholders to secure buy-in and ensure successful execution
Provide consultation to users and leads cross-functional teams to address business issues
Serve as a thought leader in user research, advocating for data-driven decision-making

Qualification

User research strategiesProduct developmentMarket researchData visualization toolsSQL analysisVendor-led research projectsCustomer segmentationPersona developmentKnowledge of TCGsQualtricsSimilar toolsCommunication skillsCollaboration skills

Required

Eight (8) to eleven (11) years of relevant professional experience or a demonstrated equivalent level of expertise
Bachelor's degree in a related field or a demonstrated equivalent level of applicable experience
Deep experience with designing user research strategies and developing products and experiences based on user research
Proven ability to design and implement research strategies that influence product development
Expertise in customer segmentation, persona development, and market research
Experience managing vendor-led research projects
Proficiency in data visualization tools (e.g., Tableau) and SQL for analysis
Ability to work and communicate across multiple levels (leadership to individual contributors) and different stakeholder groups

Preferred

Experience with writing and programming surveys through Qualtrics or similar tools
Strong knowledge of TCGs or other gaming experiences involving collectibles
Passion for Pokémon

Benefits

100% employer-paid healthcare premiums for you.
Generous paid family leave.
Employer-paid life insurance.
Employer-paid long and short-term income protection insurance.
US Employees: 401k Employer Matching.
UK/IRE/MX Employees: Pension Employer Contributions.
Fitness reimbursement.
Commuter benefit.
LinkedIn learning.
Comprehensive relocation package for certain roles.
Hybrid work environment.

Company

The Pokémon Company International

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Join one of the most popular children’s entertainment properties in the world! The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing, marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website.

H1B Sponsorship

The Pokémon Company International has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2022 (2)
2021 (1)
2020 (1)

Funding

Current Stage
Late Stage

Leadership Team

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Leon Suh
Chief Financial Officer
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Cameron Meyer
Brand Services Partner
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Company data provided by crunchbase