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MEDiSTRAVA, an Inizio Company · 1 month ago

Business Development Director

United States

Full-time

Remote

Director/Executive

$140K/yr - $170K/yr

Inizio Medical is a global medical communications agency that is focused on proactive business acquisition within the pharmaceutical industry. The Business Development Director will be responsible for lead generation, strategic pipeline building, and maintaining relationships with clients to drive new revenue across global markets.

Health CareMedicalPharmaceutical

Responsibilities

Co-create strategic growth plans with Client Services/IGP leads to identify priority targets for expansion into white space within existing accounts or pursuing net-new companies aligned with Inizio’s scientific expertise

Translate strategic objectives into actionable tactics, including stakeholder mapping, crafting client-specific value propositions, and selecting optimal engagement channels

Maintain accountability for operationalizing these plans, ensuring timely execution and measurable progress toward growth goals

Establish a feedback loop mechanism with internal stakeholders to ensure continued engagement and facilitate agile course-correction based on market realities

Embed with the Client Services teams to help assess the current portfolio of business and participate in reviews of the current business

Help the Client Teams with long-term assessment of the business viability and growth prospects and lead business diversification discussions

Support the integration of the entire Inizio portfolio of services into the medical agencies

Conduct outbound research and outreach to new pharma/biotech targets and therapeutic areas

Qualify, nurture, and convert cold leads into viable opportunities autonomously managing the sales funnel

Build external credibility through high-impact outreach: direct email, LinkedIn, conference engagement, on-site visits

Ensure continued engagement of client stakeholders between projects through thought leadership sharing, touch points at events, etc

Collaborate closely with Inizio SMEs, Medical Writers, AI/Analytics, and Consulting leads to develop tailored proposals

Embrace team culture: share your knowledge with colleagues and take on mentorship responsibilities

Track key metrics: lead pipeline health, conversion ratios, revenue forecasts, and win rates

Regularly report to Growth leadership to inform territory health, strategic priorities, limiting factors and concerns

Embrace rejection, refine messaging, and iterate engagement approaches under pressure-driven targets

Maintain high levels of ownership, organization, and discipline across long lead-cycle sales efforts

Qualification

Outbound salesBusiness developmentScientific communicationStakeholder managementCRM managementResilienceEmotional intelligenceTeam collaborationSelf-motivated