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Diagrid · 9 hours ago

Technical Product Marketing Manager

United States

Full-time

Remote

Mid, Senior Level

4+ years exp

Diagrid is a company focused on leveraging open-source software and APIs to transform organizations in software development. The Technical Product Marketing Manager will drive the go-to-market strategy for Diagrid's product portfolio, translating technical innovations into market narratives and collaborating with various teams to enhance product positioning and messaging.

Information ServicesOutsourcingSoftware

Responsibilities

Develop compelling positioning and messaging for Diagrid Enterprise, Diagrid Catalyst, and future product offerings

Create differentiated value propositions that resonate with both technical decision-makers and business stakeholders

Establish clear product narratives that connect open-source Dapr benefits to enterprise commercial value

Highlights product benefits to both the development community and the platform/SRE teams who deploy and maintain those applications

Lead product launch strategies from planning through execution

Develop comprehensive launch plans including positioning, pricing guidance, sales enablement, and demand generation support

Coordinate cross-functional launch activities across product, sales, marketing, and customer success teams

Monitor competitive landscape in the microservices, workflow orchestration, and developer platform spaces

Conduct market research to identify opportunities and validate product-market fit

Develop competitive battle cards and objection handling for sales teams

Create high-impact marketing collateral, including solution briefs, case studies, whitepapers, and demo scripts

Help develop sales tools, training materials, and competitive positioning documents for the commercial offerings

Partner with engineering and the founders to create thought leadership content that drives demand

Conduct customer interviews and gather feedback to inform the product roadmap and marketing strategy

Build intelligence around the open-source usage

Develop customer advocacy programs and success stories

Collaborate on campaign strategy and content development

Support event marketing including conference presentations, webinars, and trade shows

Qualification

Product marketing experienceOpen-core business modelsDeveloper tools expertiseMicroservices architectureCloud-native developmentAI-driven approachesMarket analysisAnalytical skillsProject planningCustomer-centric approachExceptional communicationCollaborative mindset

Required

4-6 years of product marketing experience in B2B technology companies

Proven experience with open-core or open-source business models

Strong background in developer tools, infrastructure, or cloud platforms

Track record of successful product launches and go-to-market execution

Proven experience in applying new AI-driven approaches to accelerating your work (writing, reporting, etc.)

Solid grasp of microservices architecture, distributed systems, and cloud-native development. We would expect you to have comfort and competence to the level that you can demo our code-first solution and articulate the core functions and primitives

Ability to understand technical concepts and translate them into business value

Experience marketing to both developers and DevOps audiences

Exceptional written and verbal communication skills

Strong analytical skills with experience using AI and data to drive decisions

Project planning, with attention to detail

Collaborative mindset with the ability to work cross-functionally

Self-starter who thrives in fast-paced, remote environments

Customer-centric approach with strong empathy for user needs