Portage Point Partners · 4 hours ago
Director, Digital Marketing
Chicago, IL
Full-time
Hybrid
Senior Level, Lead/Staff
$175K/yr - $235K/yr
10+ years expPortage Point Partners is a rapidly growing advisory firm recognized for its excellence and accelerated growth. The Director, Digital Marketing will shape and advance the digital marketing strategy, manage the marketing technology stack, and lead key initiatives to drive scalable growth while collaborating with senior leaders across the firm.
ConsultingFinancial ServicesVenture Capital
Responsibilities
Oversee firm marketing technology stack (e.g., HubSpot, WordPress, Intapp), ensuring platforms are implemented, integrated, optimized and aligned with firmwide objectives
Lead the strategy, development and execution of integrated digital marketing programs across SEO, SEM, paid media, social, email and web to drive measurable growth
Ensure programs and campaigns are effectively targeted, tracked and measured
Manage performance analytics using Google Analytics 4 (GA4), SEMrush and related tools and translate insights into actionable reporting for continuous optimization
Direct the planning, design, development and ongoing enhancement of the Portage Point website, including UX / UI improvements, feature expansion, technical performance, SEO and AI optimization initiatives
Ensure the website remains secure, responsive, accessible and technically sound through regular audits, testing, updates and cross-functional coordination with internal teams and external partners
Guide front-end development efforts, maintain scalable documentation and manage third-party agencies to deliver a seamless, high-impact digital presence
Identify, evaluate and deploy emerging technologies that strengthen digital marketing effectiveness and elevate the firm’s overall digital experience
Provide coaching and mentorship to junior team members
Lead internal training and best practice sharing
Support business development and client relationship efforts
Support talent acquisition and firm-building initiatives
Contribute to a high-performing, inclusive and values-driven culture
Qualification
Required
Bachelor's degree in Marketing, Computer Science, Web Development or a related field from a top undergraduate program
Located in or willing to relocate to Chicago, Dallas, Los Angeles or New York
Invested in a team-based culture, motivated to collaborate in office four days per week
10 plus years of progressive experience in digital marketing and / or web development within B2B or professional services environments
Demonstrated leadership capability, including managing and developing team members, providing mentorship and driving accountability against performance standards
Deep professional experience in WordPress administration and development, with the ability to manage content, customize themes and secure a scalable platform
Proficiency in front-end development languages and frameworks, including HTML, CSS and JavaScript
Hands-on experience with MarTech platforms such as HubSpot and CRM integration
Strong understanding of digital acquisition strategies including SEO / SEM, email and social marketing
Advanced analytical and critical thinking skills, with the ability to translate quantitative insights into clear, actionable strategies
Superior written and verbal communication skills, including executive-ready presentation and reporting skills
Proven ability to thrive in lean, fast-moving teams
High attention to detail, responsiveness and ownership mindset
Benefits
Comprehensive benefits
Equity participation
Company
Portage Point Partners
Portage Point is an interim management, advisory and investment firm.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
New Mountain Capital
2024-10-02Private Equity
Leadership Team
Matthew Ray
Founder & Chief Executive Officer
Adam Pollak
Managing Director | Head of Advisory
Recent News
bloomberglaw.com
2026-01-22
2026-01-09
2025-12-02
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