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PitchBook · 1 week ago

GTM Campaigns Specialist

Seattle, WA

Full-time

Onsite

Entry Level

$92K/yr - $105K/yr

2+ years exp

PitchBook, a Morningstar company, is a collaborative and innovative organization focused on the private capital markets. The GTM Campaigns Specialist will support the execution of go-to-market marketing initiatives, ensuring operational efficiencies and coordinating non-release communications while managing multiple tasks and deadlines.

AnalyticsFinanceVenture Capital

Culture & Values

No H1B

Responsibilities

Support the development and delivery of campaign messaging by coordinating inputs across business units and marketing functions to ensure alignment and timely execution

Coordinate non-release communications outside of standard GTM launch and tiering process, partnering with Product and Support teams to gather details, brief in Creative, Marketing Operations, and Enablement, and coordinate approvals for external communications

Support in the setup, brief-in, and go-live of campaigns promoting product launches, certifications, learning opportunities, or relevant value propositions in coordination with marketing channel partners

Coordinate with stakeholders on the production of campaign assets and ensure deliverables meet brand, messaging, and timing requirements

Maintain GTM Campaigns content on the internal intranet, ensuring relevant information is accurate and up to date on a consistent basis

Manage campaign workback schedules across teams, including internal workback schedules and go-live dates across channels

Stay up to date on business operations, product roadmaps, the macro-industries, and workflows of the customers we aim to serve and support

Ensure consistent and fully optimized execution of campaigns and programs through active tracking of metrics and KPIs

Analyze campaign performance data, identify opportunities to enhance campaign effectiveness, and communicate results and optimizations with stakeholders

Support the vision and values of the company through role modeling and encouraging desired behaviors

Participate in various company initiatives and projects as requested

Qualification

Project management toolsMarketing principlesAnalytical skillsMicrosoft Office proficiencyCommunication skillsSelf-starter attitudeCustomer experience focusThrive in fast-paced environment

Required

Bachelor's degree in marketing or business or 2 years of equivalent experience in a marketing or project management related role

Experience with project management tools (Asana, Smartsheet) and using supporting technology stack

Knowledgeable on marketing principles, such as prospect lifecycles, customer lifecycles, marketing campaigns, and success metrics

Ability to manage simultaneous project priorities, define tasks, coordinate activities, deliverables, and schedules and stay connected to the details

Passionate about understanding PitchBook's varied customers and providing them with great experiences while impacting the business

Self-starter attitude who can work independently as needed and is empathetic, positive, and motivated to improve processes to more successfully deliver complex work

Solid analytical foundation. A data-driven approach to this work is expected and helps enable innovation and creativity

Expert communicator with excellent verbal, written, visual/presentation, and interpersonal communication skills

Ability to thrive in, and be agile within, a fast-paced environment and high-growth company

Proficiency with the Microsoft Office suite including in-depth knowledge of Outlook, Word, and Excel with the ability to pick up new systems and software easily

Must be authorized to work in the United States without the need for visa sponsorship now or in the future