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Angel City Football Club · 3 weeks ago

Senior Director, Data & Technology Strategy

Santa Monica, CA

Full-time

Onsite

Director/Executive

$150K/yr - $150K/yr

8+ years exp

Angel City FC is a sports organization focused on driving equity through sport. They are seeking a strategic leader to develop their data infrastructure, implement AI capabilities, and enhance internal tools for decision-making across various departments.

American FootballShoppingSports

Responsibilities

Leverage the existing data warehouse and CRM to deliver advanced analytics, predictive modeling, and automated insights that inform key revenue, retention, and fan engagement strategies

Build and action dashboards and decision tools that enable proactive, data-driven management across ticketing, marketing, sponsorship, and operations

Foster a culture of data adoption by developing departmental playbooks, strengthening data literacy, and integrating insights into daily decision-making

Establish clear measurement frameworks to quantify the business impact of analytics and technology initiatives

Establish data governance standards to ensure all data capture and usage meet regulatory standards and ethical principles

Define and lead the club’s emerging AI and automation strategy, identifying high-impact opportunities and building the framework for responsible adoption across departments

In partnership with department leadership, introduce and integrate generative AI tools to enhance content creation, partner reporting, and operational efficiency, among other business and sporting use cases

Establish governance standards to ensure all AI applications meet regulatory standards and ethical principles

Oversee enterprise-wide technology systems and partner with departments to ensure their operational tools are integrated, secure, and aligned with the club’s broader technology strategy

Partner with external IT providers to define standards, monitor performance, and align infrastructure with the club’s business and data strategy

Continuously refine system architecture as new platforms are added across marketing, fan engagement, and e-commerce

Lead annual and long-range technology planning, roadmapping, budgeting, and vendor management with a focus on performance, efficiency, and ROI

Partner with Marketing to enhance ACFC’s digital ecosystem (website, app, and fan-engagement platforms) to deliver personalized and connected fan experiences

Use data insights to shape digital storytelling, e-commerce strategy, and in-venue technology innovation

Collaborate with Event Operations & Marketing teams to deploy technology solutions for live matches and offsite events, ensuring reliable connectivity, actionable data capture, and memorable fan interactions across all venues

Build, manage and mentor a high-performing data team and foster a culture of innovation, accountability and continuous learning

Partner cross-functionally with leaders in Revenue, Marketing, Operations, HR and Sporting to align data and technology strategies with organizational priorities, driving outcomes and identifying new opportunities

Represent Angel City in League and industry data & technology forums, and more broadly, track emerging trends in sport & entertainment to keep us at the forefront of fan and operational innovation

Qualification

Data strategyAI strategyCloud infrastructureCRM platformsDigital experience technologiesBudget managementLeadership skillsTeam-building skillsPassion for sportsInterpersonal skillsCommunication skills

Required

Bachelor's degree in Computer Science, Information Systems, or related field; Master's or MBA preferred

8–10 years of progressive leadership experience in data, technology, or digital transformation roles, ideally within sports, media, or entertainment

Demonstrated success translating complex data and technology into clear insights and automation that drive measurable business results

Deep expertise in cloud infrastructure (AWS, Azure, or GCP), modern data architecture, CRM platforms (Salesforce, KORE, Dynamics), BI tools (Power BI, Tableau, Looker), and AI platforms/layers (ChatGPT, Copilot Einstein AI)

Demonstrated success managing budgets, vendor partnerships, and multi-stakeholder projects at an enterprise level

Strong understanding of digital experience technologies, mobile app ecosystems, marketing automation, and fan data management

Familiarity with professional sports operations, gameday technology or venue-based technology systems

Excellent leadership and team-building skills, with experience managing cross-discipline teams of technologists, analysts and creative partners

Strategic, empathetic leader who can inspire cross-functional collaboration and communicate complex concepts simply

Exceptional communication and interpersonal skills — able to engage with technical and non-technical stakeholders, build partnerships and drive alignment

Passion for sports, innovation, and using technology as a force for equity and excellence