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HappyRobot · 2 hours ago

GTM Strategy

San Francisco, CA

Full-time

Onsite

Mid, Senior Level

HappyRobot is an AI-native operating system for the real economy, focusing on optimizing complex operations. They are seeking a strategic Go-to-Market (GTM) Strategist to help shape their expansion by building new revenue pathways and developing partnerships.

AnalyticsArtificial Intelligence (AI)Enterprise SoftwareMachine LearningNatural Language Processing

Responsibilities

Identify, evaluate, and prioritize new industry verticals for expansion

Conduct market sizing, competitive analysis, and ideal customer profile definition

Build tailored GTM motions, value propositions, and activation plans for each vertical

Build frameworks for assessing new geographic markets and recommend country-level entry strategies

Partner with leadership to develop launch plans that include distribution, pricing, compliance considerations, and localization

Support on-the-ground activation by coordinating with Sales, Marketing, and Product

Source, evaluate, and structure partnerships across technology, distribution, channel, and ecosystem players

Build business cases, negotiate partnership structures, and define joint-go-to-market initiatives

Manage ongoing partner relationships and performance tracking

Work closely with Sales, Marketing, Product, and Operations to unify GTM efforts and ensure strong execution

Qualification

Market analysisGTM planningPartnership developmentData-driven decision makingAnalytical skillsStrategic consultingFluent in EnglishCross-functional collaborationProactive mindsetCommunication skillsOrganizational skills

Required

Experience in venture capital, investment banking, strategic consulting or startups/scale-ups

Demonstrated ability to evaluate new markets, assess business models, and build data-driven business cases for expansion or investment

Experience supporting or leading initiatives related to new market entry, vertical exploration, partnerships, or go-to-market planning

Strong analytical and strategic problem-solving skills, with the ability to synthesize complex information and translate insights into actionable plans

Excellent written and verbal communication skills; capable of influencing senior stakeholders and articulating strategic recommendations clearly

Highly organized, with experience managing multi-stakeholder, cross-functional workstreams in fast-paced environments

A proactive, self-starter mindset with the ability to operate independently and navigate ambiguity

Fluent in English; additional European languages are a plus