The Mom Project · 2 weeks ago
Integrated Marketing Communications Consultant (Hybrid - Purposeful On-site)
Sunnyvale, CA
Contract
Hybrid
Senior Level, Lead/Staff
10+ years expThe Mom Project is seeking an Integrated Marketing Communications Consultant to support a corporation that develops robotic products for minimally invasive surgery. The role involves developing a scalable integrated marketing communications process and executing pilot programs to enhance communication strategies across various channels.
Career PlanningCommunitiesHuman ResourcesMarketplaceRecruitingWomen's
Responsibilities
Develop a scalable, globally applicable integrated marketing communications (IMC) process
Build a cross-functional, repeatable approach for communicating across channels and stakeholder groups
Define end-to-end workflows for message prioritization, development, planning, and global distribution
Partner with product marketing, brand and creative, public relations, executive communications, and regional teams to align workflows
Develop templates, messaging frameworks, content guidelines, and channel recommendations for defined use cases
Establish operating rhythms for intake, planning, cross-functional review, approvals, and post-launch optimization
Create and maintain a global IMC playbook outlining best practices, roles, responsibilities, timelines, and dependencies
Design the IMC pilot framework, including audience segmentation, channel strategy, messaging flows, asset requirements, and activation plans
Execute a pilot IMC program for a defined audience within a targeted region
Measure pilot effectiveness using qualitative and quantitative KPIs
Translate pilot insights into a scalable IMC model applicable across regions and audiences
Qualification
Required
Bachelor's degree required
Minimum of 10+ years of professional experience
8+ years of experience leading integrated marketing communications initiatives
Proven experience building or operationalizing IMC processes, frameworks, or large-scale communication workflows
Strong expertise in audience-centric storytelling, multi-channel planning, and creative brief development
Demonstrated ability to orchestrate cross-functional teams and align diverse stakeholders
Highly organized with a strong process and systems mindset
Ability to use data and insights to inform decisions and improve communication systems
Excellent written, verbal, and presentation communication skills
Ability to work independently with limited oversight in a flexible or part-time environment
Preferred
MBA or Master's degree
Experience within the healthcare industry
Benefits
Medical
Dental
Vision
401k
Company
The Mom Project
The Mom Project is a digital talent marketplace helping women remain active in the workforce.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$115.6MKey Investors
Leeds Illuminate7GC & CoAtlanta Seed Company
2021-10-06Series C· $80M
2020-07-01Series B· $25M
2018-12-17Series A· $8M
Leadership Team
Allison Robinson
Founder
Recent News
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