Paid Media Specialist jobs in United States
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Trimble Inc. · 1 month ago

Paid Media Specialist

Trimble Inc. is a global technology company that connects the physical and digital worlds. The Paid Media Specialist will lead the performance and management of multi-channel paid media campaigns to drive high-quality leads and pipeline growth for the Transportation & Logistics segment.

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Work & Life Balance
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H1B Sponsor Likelynote

Responsibilities

Elevate Campaign Performance: Own the relationship with our external PPC agency, holding them accountable for execution, continuous optimization, and achieving target KPIs
Manage and Execute Strategic Media Buys: Oversee and drive the execution of high-impact strategic media buys, content placements, and sponsored opportunities with high-authority external publishers and platforms, ensuring flawless delivery and continuous optimization
Manage Financial Efficiency: Maintain meticulous budget tracking and communicate potential under/overspends to senior leaders, ensuring efficient resource allocation across all campaigns
Drive Cross-Functional Alignment: Work closely with Brand and Creative teams to develop effective ad copy and assets, and collaborate with Product Marketing and Sales to refine messaging based on buyer pain points
Deliver Actionable Insights: Measure, report, and deliver actionable insights on key metrics, including conversion rates and customer acquisition costs, to drive marketing effectiveness and shape future strategy

Qualification

Multi-channel digital campaignsVendor/agency managementAnalytical skillsSales collaborationBudget trackingSalesforce knowledgeMarketo knowledgeProactive approachProject managementOrganizational skillsCommunication skills

Required

4+ years of hands-on experience managing multi-channel digital campaigns, ideally within a B2B or SaaS environment
Demonstrated experience managing vendor/agency relationships and coordinating strategic content syndication or media placements with external publishers/vendors
Strong analytical skills paired with a proven data-driven approach to decision making
Experience working cross-functionally with marketing and sales teams to drive key initiatives
A Bachelor's degree in Marketing, Business, Communications, or a related field

Preferred

Working knowledge of Salesforce and Marketo (or equivalent CRM and marketing automation platforms)
Project management and organizational skills with a proven ability to manage multiple deadlines and cross-functional projects simultaneously
Proactive approach to staying updated on industry best practices and emerging marketing trends

Benefits

Medical
Dental
Vision
Life
Disability
Time off plans
Retirement plans
Tax savings plans for health, dependent care and commuter expenses
Paid Parental Leave
Employee Stock Purchase Plan

Company

Trimble Inc.

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Trimble is a global technology company that connects the physical and digital worlds, transforming the ways work gets done.

H1B Sponsorship

Trimble Inc. has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (62)
2024 (61)
2023 (43)
2022 (52)
2021 (51)
2020 (34)

Funding

Current Stage
Public Company
Total Funding
$1.02B
Key Investors
Bank of America
2022-12-30Post Ipo Debt· $1B
2002-01-15Post Ipo Equity· $19.2M
1990-07-27IPO

Leadership Team

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Robert Painter
Chief Executive Officer
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Phillip Sawarynski
Chief Financial Officer
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Company data provided by crunchbase