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Caldwell · 6 days ago

Content & Editorial Specialist

United States

Full-time

Remote

Mid Level

3+ years exp

gFour Marketing is a leader in relationship marketing systems for home improvement contractors. They are seeking a Content & Editorial Specialist to build a content engine that supports marketing and sales through the creation and repurposing of content.

Business DevelopmentBusiness Information SystemsConsulting

Responsibilities

Convert long-form content (webinars, videos, case studies, blogs) into short-form assets for email, social, and sales enablement

Produce and edit content across formats: articles, social posts, emails, and short-form video

Use AI tools (ChatGPT, Perplexity) to draft, refine, and accelerate content production

Maintain tone, clarity, accuracy, and alignment with gFour’s brand voice

Build and organize a new marketing content library across Google Drive and Monday.com

Implement simple structure, naming conventions, and version control

Ensure assets are easy to find, track, and deploy across teams

Package content to be used across Facebook, LinkedIn, email, webinars, and other marketing channels

Tailor content formats for marketing and sales audiences

Create and publish content for internal stakeholders across sales, customer success and product teams

Own the content calendar and manage deadlines from draft → review → publish

Track deliverables and campaigns through Monday.com or similar tools

Keep content moving efficiently with strong personal organization and follow-through

Create basic graphics using Canva (<10% of role)

Edit short-form video clips using tools like CapCut or Kwing

Qualification

Content creationCopywritingEditorial skillsHubSpotAI toolsContent calendar managementGraphic designVideo editingOrganizational skillsCommunication skills