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Ro · 1 month ago

Associate Creative Director, Paid Social (SDF)

New York, NY

Full-time

Hybrid

Senior Level, Lead/Staff

$153K/yr - $180K/yr

8+ years exp

Ro is a direct-to-patient healthcare company focused on helping patients achieve their health goals through integrated telehealth, labs, and pharmacy services. The Associate Creative Director, Paid Social will co-lead creative efforts for the Sexual Health, Dermatology, and Fertility pillar, managing a team while driving performance and brand storytelling in paid social campaigns.

Hospital & Health Care

Comp. & Benefits

Responsibilities

Co-lead creative for SDF with your ACD, Copy partner to deliver high-performing paid social and campaign creative that meets both performance and brand goals

Be hands-on. You will concept and design alongside the team. At Ro, we are all makers

Concept, design, and art direct static, video, and motion creative that drives engagement, conversion, and efficient CAC

Speed remains non-negotiable —quality must improve without sacrificing velocity

Manage and mentor a team of art directors and designers, fostering an environment of creative rigor, experimentation, and growth

Champion creative diversity, ensuring the team explores new tones, formats, and visual languages rather than defaulting to a single style, while still ensuring everything feels distinctly Ro

Collaborate with Growth and Analytics to translate insights into new creative hypotheses and continuously optimize for performance

Elevate standards across all creative. Every asset should feel like it could scale into a TV spot or live within our core brand book

Build scalable systems and frameworks that enable high-quality creative production while improving speed and consistency

Keep SDF’s creative relevant by staying connected to social trends, platform behavior, and visual culture

Advocate for inclusivity. Continuously prioritize diversity, inclusion, and representation in your work, bringing empathy and intention to each design choice

Qualification

Creative leadershipPerformance marketingArt directionFigmaAdobe Creative SuiteMotion designDiversity advocacyEmpathy in designTeam managementCollaboration

Required

8-10 years of experience in design, with at least 3 years in a creative or design leadership role

A portfolio that demonstrates strong conceptual thinking, art direction, and executional craft across paid social and digital campaigns

Proven ability to manage and mentor creative teams while contributing as a hands-on designer

A strong understanding of performance marketing and experience designing against metrics like CTR, CVR, and CAC

Expertise in Figma, Adobe Creative Suite, and motion tools such as After Effects and Premiere

A collaborative, fast-moving mindset and a passion for producing creative that delivers measurable results

Perseverance and an iron-clad work ethic. You roll up your sleeves to do whatever needs to be done

Preferred

Experience with AI creative tools is a plus

Benefits

Full medical, dental, and vision insurance + OneMedical membership

Healthcare and Dependent Care FSA

401(k) with company match

Flexible PTO

Wellbeing + Learning & Growth reimbursements

Paid parental leave + Fertility benefits

Pet insurance

Student loan refinancing

Virtual resources for mindfulness, counseling, and fitness

Company

Ro

Glassdoor3.1

Ro is a direct-to-patient healthcare company with a mission of helping patients achieve their health goals by delivering the easiest, most effective care possible.

Founded in 2017

New York, NY, US

201-500 employees