MediaRadar, Inc. · 22 hours ago
Senior Analyst, Advertising Insights & Strategy Consultant
MediaRadar, Inc. is a leading provider of competitive advertising intelligence, enabling clients to make informed marketing and sales decisions. The Senior Analyst, Advertising Insights & Strategy Consultant will partner with key financial accounts to deliver advanced advertising analytics and insights, ensuring that these insights translate into meaningful business outcomes.
AdvertisingInternetMarket ResearchReal Time
Responsibilities
Partner with clients, Commercial teams, and Custom Project Managers to understand business goals and key use cases, delivering tailored analytics solutions that support strategic objectives
Conduct in-depth analyses of competitive advertising activity across current and emerging media channels to uncover market trends, share shifts, and creative strategy changes, leveraging MediaRadar paid media data and key public sources
Customize, normalize, and transform complex datasets to align with clients’ market perspectives, producing clear narratives and actionable insights
Design, implement, and oversee advanced, client-tailored reporting and analytics solutions—such as line-of-business landscape analyses, share-of-spend reports, and other customized insights, including ad hoc requests—to inform strategic planning and support data-driven decision-making
Ensure data integrity by validating accuracy, investigating anomalies, and troubleshooting discrepancies
Serve as the primary point of contact for client stakeholders within research and competitive intelligence teams
Collaborate with clients to identify business priorities, create tailored analytics solutions, and prepare statements of work for each engagement
Lead presentations and consultation sessions to deliver insights
Partner with account and product teams to communicate client feedback and influence roadmap priorities
Partner with clients to coordinate priorities, ensure timely delivery of work, and maintain accurate records of hours spent on each project
Qualification
Required
Bachelor's degree in Marketing, Business Analytics, Media/Communications, or a related field
3–5+ years of experience in advertising analytics, consulting, market research, media agency strategy, and/or competitive intelligence
Strong command of advertising metrics and media performance analytics
Proficiency with ad intelligence and data visualization tools
Excellent communication skills with the ability to lead client conversations and present to senior stakeholders
High attention to detail, structured problem-solving approach, and ability to manage multiple priorities
Preferred
Experience working with enterprise clients and a strong, hands-on understanding of a range of financial products and services, including Business Banking, Credit Cards, Wealth Management, and Telecom
Background in consulting or agency account strategy
Benefits
Medical, Dental & Vision Insurance
401k with Company Match
Flexible PTO
Commuter Benefits
Gym Discounts
Summer Fridays
Company
MediaRadar, Inc.
MediaRadar, now including the data and capabilities of Vivvix, powers the mission-critical marketing and sales decisions that drive competitive advantage.
Funding
Current Stage
Late StageTotal Funding
$6.7MKey Investors
Frontier Growth
2022-09-28Acquired
2022-09-26Private Equity
2018-01-17Private Equity
Recent News
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2025-04-23
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