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CROSSMEDIA · 1 day ago

Media Buyer, Integrated Media Investment

New York, New York

Full-time

Hybrid

Entry, Mid Level

$62K/yr - $75K/yr

2+ years exp

Crossmedia is a global media independent agency committed to transparency and ethical practices in media planning and buying. The Media Buyer will oversee the tactical planning, execution, and reporting of media campaigns while maintaining strong vendor relationships and ensuring high-quality standards in execution.

AdvertisingConsultingMarketing

H1B Sponsor Likely

Responsibilities

The Buyer oversees tactical planning, execution and reporting of campaigns

They utilize their knowledge of the media marketplace and media channels to brainstorm and ideate new activations and vendors for media campaigns

A successful Buyer is resourceful, organized, and energetic throughout the planning process

A strong communicator, you are comfortable in a fast-paced industry and handling multiple projects

Reliable, ethical & operates in the best interest of Crossmedia & clients

Maintains a base-level knowledge of buying for both online and offline media channels: Digital (Banners, Audio, Video) Search, Social, TV, Radio, OOH [Out-of-Home], Print

Owns vendor communications and developing relationships with clients

Manages RFP process: developing partner consideration sets, putting together RFPs, and managing conversations & RFP development with partners

Collaborates on the buying of media, vendor contracts, budget management by individual platforms, billing/invoicing for media campaigns

Leads knowledge of media buying tools to execute plans and buys- Freewheel, SBMS/Adazzle, GCM & MOAT/IAS, GCM, Datorama, Tableau etc

Applies principles of negotiation to ensure discounts and added value

First ‘gatekeeper’ and reviewer for Assistant’s work

Ensures smooth campaign launch & execution and communicates updates internally and externally

Deep understanding of the Digital media trafficking process

Performs weekly pacing and monitoring of campaign performance

Focuses on a quality product, adhering to Crossmedia’s high standards

Fully comprehends media strategy and tactical details

Supports Supervisor/Director in the development of media approach

Proactively encourages media + creative integration through cross-agency presentations and timelines

Validates accuracy of data use for reporting

Develops media POVs for clients

Encourages thinking outside of the box

Stays up to date with marketplace offerings and new opportunities

Participates in training to enhance their professional growth

Mentors Assistant Buyers; provides ongoing feedback and reviews to guide growth

Displays a high level of personal dedication and motivation

Positively contributes to our culture

Troubleshoots team issues and concerns

Builds esprit de corps through strong team communication

Qualification

Media buying experienceMedia tools proficiencyVendor negotiationProject management skillsDigital media knowledgeCommunication skillsMentoring abilityCollaboration skillsProblem-solving skills

Required

2 years of experience in a media investment/buying role across online and/or offline channels, including campaign execution and management (Digital - Display, Audio, Video), Search, Social, and Traditional (TV, Radio, OOH, Print)

Proficiency with media tools and platforms such as Freewheel, SBMS/Adazzle, GCM, MOAT/IAS, Tableau

Strong project and campaign management skills, including RFP development, vendor negotiations, trafficking, and pacing/reporting

Effective communication and collaboration skills—able to manage vendor relationships, support internal teams, and clearly articulate media strategies

Ability to mentor junior team members

Benefits

Flexibility to work in hybrid manner with in-office and work from home options (depending on role).

Open/Flexible PTO with US & UK specific policies

Sponsored healthcare options and agency-wide physical & mental health support

401k with company match (USA), and generous Pension (UK)

Paid sabbatical at significant milestone anniversaries

Generous paid parental leave policy

Life milestone recognition & support

The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development)

Cell phone/tech reimbursement

Student Loan payment plan (US)

Tuition reimbursement

Learning & Development and training programs

And burgers – lots and lots of burgers

Company

CROSSMEDIA

Crossmedia, Inc. is an independent minority-owned New York City-based communications planning and media services agency.

Founded in 2000

New York, New York, USA

201-500 employees

http://www.xmedia.com

H1B Sponsorship

CROSSMEDIA has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

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Trends of Total Sponsorships

2021 (2)