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Brightly Software · 8 hours ago

Marketing Communications Specialist

Raleigh, NC

Full-time

Onsite

Mid Level

3+ years exp

Brightly Software is a Siemens company focused on creating meaningful solutions for technology, community, and sustainability. They are seeking a Marketing Communications Specialist to enhance brand reputation and internal communication consistency while supporting key communication programs that drive brand awareness and contribute to global growth objectives.

Asset ManagementManagement ConsultingPredictive AnalyticsProductivity ToolsSaaSSoftware

No H1B

Responsibilities

Support the execution of Brightly’s global communications strategy, ensuring alignment with marketing and company objectives

Draft, edit, and review professional communications for owned, earned, and paid channels, adhering to brand guidelines and tone of voice

Manage and maintain a comprehensive communications calendar, coordinating with PR, social media, customer, and internal communications teams

Develop engaging content across various communication channels

Build and maintain a library of communication templates to ensure consistency and efficiency

Analyze communication performance across all channels, generate insights, and provide recommendations to optimize strategy and content

Qualification

B2B communicationMarketing communicationsPublic relationsProfessional writingSocial media strategiesContent developmentData-driven decision makingCollaborationAdaptability

Required

Bachelor's degree in Journalism, Communications, Public Relations, Marketing, or equivalent practical experience

3 + years of marketing communications experience in a corporate setting or similar role, preferably with a global B2B brand

Outstanding written and verbal communication skills, with a proven ability to write clearly, concisely, and adapt tone for various audiences and channels

Demonstrated experience supporting B2B PR, thought leadership, and social media strategies, including external listening and feedback mechanisms

High degree of professionalism and discretion when handling sensitive information

Strong sense of accountability for deliverables, deadlines, and fostering collaborative partnerships

Data-driven approach to decision-making, providing actionable insights and recommendations