PayPal · 2 hours ago
Senior Specialist, Product Marketing Manager - Payments
PayPal has been revolutionizing commerce globally for more than 25 years, and they are seeking an experienced Senior Product Marketing Manager to develop and execute comprehensive marketing strategies for their Pay Later offerings. This role involves working cross-functionally to position PayPal's solutions in the market and create compelling narratives that resonate with consumers and merchants.
E-Commerce PlatformsFinTechMobile PaymentsTransaction Processing
Responsibilities
Develop and execute go-to-market plans for new product launches and feature updates
Conduct market and competitor research to inform product strategy
Collaborate with teams to gather customer feedback and refine product positioning
Support product launches in new markets by coordinating with global and regional teams
Plan and execute marketing campaigns to increase product adoption and market share
Provide expertise on product capabilities and value propositions
Monitor product performance metrics and identify growth opportunities
Create clear positioning, messaging, and strategies for product launches
Ensure commercial readiness by delivering marketing materials and tools
Align cross-functional efforts to support product marketing goals
Develop and execute comprehensive product marketing strategies that drive awareness, adoption, and usage of PayPal's Pay Later solutions
Create compelling product positioning, messaging, and value propositions tailored to key customer segments and markets
Analyze customer insights, market trends, and competitive intelligence to inform product strategy and marketing initiatives
Collaborate with product teams to identify feature enhancements and new offerings based on market needs and customer feedback
Design and optimize customer journeys across multiple touch points to drive conversion and retention
Develop compelling campaign narratives that scale elegantly across various channels, including content, digital, social, email, and in-product messaging
Work with regional teams to adapt marketing strategies for local markets, ensuring cultural relevance and regulatory compliance
Qualification
Required
3+ years relevant experience and a Bachelor's degree OR Any equivalent combination of education and experience
Preferred
Bachelor's degree in Marketing, Business, or related field; MBA preferred
5+ years of experience in product marketing, preferably in fintech, payments, or consumer financial products
Demonstrated success in launching and scaling digital products in competitive markets
Strong understanding of the payments landscape, consumer financing options, and e-commerce trends
Excellent written and verbal communication skills with ability to simplify complex concepts for different audiences
Proven track record of developing compelling messaging and content that drives customer action
Experience with A/B testing, user research, and other customer insight methodologies
Ability to collaborate effectively across functions and influence without direct authority
Strong project management skills with ability to prioritize and deliver in a fast-paced environment
Benefits
Flexible work environment
Employee shares options
Health and life insurance
Company
PayPal
PayPal is a financial service company that provides online payment solutions to its users worldwide.
H1B Sponsorship
PayPal has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (945)
2024 (918)
2023 (775)
2022 (921)
2021 (1051)
2020 (1049)
Funding
Current Stage
Public CompanyTotal Funding
$12.17BKey Investors
Kohlberg Kravis RobertsBlueRun Ventures
2025-11-17Post Ipo Debt· $6.95B
2023-06-07Post Ipo Debt· $5B
2015-07-20IPO
Recent News
2025-12-31
The European Financial Review
2025-12-31
Company data provided by crunchbase