[NEOWIZ Santa Monica] Brand Marketing Manager (US-based, globally operating) jobs in United States
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NEOWIZ · 3 weeks ago

[NEOWIZ Santa Monica] Brand Marketing Manager (US-based, globally operating)

positionUnited States
timeFull-time
remoteRemote
seniorityMid, Senior Level
money$110K/yr - $150K/yr
date7+ years exp

Neowiz is a company that builds memorable games and is seeking a passionate Brand Marketing Manager to lead U.S. marketing efforts for Brown Dust 2. The role involves crafting localized marketing strategies, strengthening player engagement, and collaborating with global teams to enhance market presence and player experience.

Computer Games

Responsibilities

Plan and execute U.S.-based offline and community events (e.g., Anime Expo, PAX, Comic-Con, fan meetups, promotional activations)
Lead local brand and IP collaborations aligned with the Brown Dust 2 universe and audience interests
Manage relationships and negotiate contracts with the U.S.-based marketing partners and agencies
Analyze trends and player behaviors in the U.S. mobile and anime game market; generate insights to inform strategy
Collaborate with the live operations team to tailor in-game campaigns and messaging for the U.S. audience
Localize marketing creative, messaging, and social content for cultural and linguistic resonance with the U.S. audience

Qualification

Brand marketingMobile games expertiseProject managementEvent marketingCommunity engagementKorean language proficiencyCommunication

Required

7+ years of marketing experience, ideally in gaming, entertainment, or digital media
Strong understanding of mobile games, particularly anime/character-driven RPGs
Proven ability to manage projects across time zones and collaborate with cross-functional teams
Passion for U.S. anime/gaming subculture, with a pulse on community trends and fan engagement
Excellent communication skills; ability to bridge between HQ and local market nuances

Preferred

Experience managing or participating event marketing activities at major gaming and anime conventions
Familiarity with U.S. cosplay, doujin/secondary creative scenes, or fan community dynamics
Hands-on experience working on anime-style RPGs across mobile or PC platforms
Korean language proficiency is a plus but not required

Company

NEOWIZ

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NEOWIZ operates under the slogan "The Magic that Makes the World Enjoyable" continuously presenting innovative and enjoyable content to its customers as a global gaming company.
dateFounded in 1997
location
Seongnam-si, KR
people-size1001-5000 employees
web-link
https://www.neowiz.com/neowiz/

Funding

Current Stage
Late Stage

Leadership Team

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Kayin Lee
Chief Global Officer
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Company data provided by crunchbase