ArcherReview · 1 month ago
Social Media Manager
United States
Full-time
Remote
Mid Level
$80K/yr - $85K/yrArcher Review is a private equity-backed education technology company supporting medical and nursing students in their professional journeys. As a Social Media Manager, you will own the company's social media presence and drive community growth and student engagement through creative content and data-driven insights.
EducationMedicalProfessional Services
Responsibilities
Develop and implement a social media strategy tailored to nursing and medical students — mapping out content themes, timing, and formats that resonate with their study journey, exam cycles, stress points, and aspirations
Produce high-quality, platform-optimized content (short-form video, study tip posts, motivational content, student success stories, discussion prompts) and publish consistently across channels to maintain active engagement and strong brand presence
Actively engage with our student audience by responding to comments, messages, threads, and discussions, fostering connection, trust, and a supportive peer community around exam prep and student life
Encourage and repurpose user-generated content — such as study setups, progress updates, testimonials, pass-rate celebrations, and peer support — to build social proof, amplify student voices, and strengthen community loyalty
Plan and execute targeted social campaigns aligned with major exam periods, enrollment cycles, exam-prep product launches, seasonal student milestones (graduation, licensure, onboarding), and other high-impact moments for students
Stay up to date with social media trends, new features, and changing student behaviors; experiment with trending content formats, challenges, hashtags, and platform-specific optimizations to keep our presence fresh and relevant
Track key social metrics (engagement, reach, follower growth, content performance, conversion signals) and draw insights to refine content strategy, posting cadence, and messaging to better meet students’ needs
Work closely with content, design, product, and customer support teams to align social media content with product features, educational offerings, student feedback, and overall brand voice
Qualification
Required
Demonstrable, hands-on social media experience within a B2C product-led organization, especially focused on consumer audiences and community building
Demonstrated ability to create engaging content across multiple formats — especially video and short-form content for platforms like TikTok, Instagram and Meta
Strong empathy for students, understanding of student life/stress, and insight into what motivates learners — especially in academic or professional-licensing contexts
Excellent written communication and storytelling skills — ability to write in a tone that resonates with students, offers value, and drives engagement
Comfortable with data and analytics: able to interpret social performance metrics and iterate content strategy accordingly
Self-driven, organized, and capable of managing a full content pipeline and community engagement calendar with minimal supervision
Preferred
Experience in B2C Ed-Tech
Benefits
Comprehensive medical, dental and vision insurance for employees and their families
Flexible & encouraged PTO
Company HSA contribution of $90/month for eligible plans
Company-paid life insurance and disability coverage
401(k) with company match (100% match on first 3%, 50% match on the next 2%)
Company
ArcherReview
Welcome to Archer Review – Your Trusted Partner in Exam Excellence! 🌟 Join a Community of Success: Over 800,000 students have chosen Archer Review for their NCLEX, FNP/AGNP, TEAS 7, and USMLE exam preparation.
Founded in 2008
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2024-10-28Acquired
Leadership Team
Tabatha Erck
Chief Executive Officer | Executive Board Member
Karthik Koduru
Founder & Board of Directors member
Recent News
2025-11-25
Crunchbase News
2025-11-21
Company data provided by crunchbase