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Verkada · 1 day ago

Growth Manager, Brand

San Mateo, CA

Full-time

Onsite

Mid, Senior Level

$130K/yr - $180K/yr

Verkada is a leader in cloud physical security, transforming how organizations protect their people and places with an integrated, AI-powered platform. The Growth Manager will build and execute campaigns to amplify Verkada’s brand and expand market reach, focusing on integrated brand awareness programs across various channels.

Artificial Intelligence (AI)Enterprise SoftwareInternet of ThingsPhysical SecuritySmart Building

No H1B

Responsibilities

Lead Brand and Awareness Campaigns: Develop and execute multi-channel brand campaigns that increase awareness across top of funnel channels like TV/CTV, OLV, social, podcasts, digital, out-of-home, and experiential

Drive VerkadaOne Awareness and Attendance: Own marketing strategy and execution to meet VerkadaOne attendance and engagement goals that convert prospects, customers, and partners into attendees

Measure and Optimize Performance: Track key metrics, analyze performance, and build insights-driven recommendations to optimize ROI, reach, and channel effectiveness

Champion Brand Consistency: Maintain strong brand integrity across campaigns, creative assets, events, paid placements, and digital touchpoints

Drive Cross Functional Collaboration: Partner closely with Brand Creative, Product Marketing, Demand Gen, Creative, Events, Sales, and Web teams to align priorities and coordinate flawless execution

Qualification

Brand Campaign ManagementData AnalysisGrowth Strategy DevelopmentCross-Functional CollaborationCreativityExcel ProficiencySQLBachelor’s DegreeExperience in B2BProblem-Solving

Required

Proven ability to design and execute growth strategies that span multiple channels and funnel stages

Comfort with testing new ideas, optimizing quickly, and scaling successes in a fast-paced environment

Strong ability to interpret data, build hypotheses, and make decisions based on insights (Excel proficiency required; SQL a plus)

A builder mindset with the ability to think outside the box and identify new levers for growth

Demonstrated success collaborating with sales, product marketing, ops, and creative teams

Bachelor's degree from a top university (top 20 preferred)

Prior experience leading growth at an early-stage (Series A–E) startup or high-growth B2B company strongly preferred

Benefits

Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under at least one plan and 80% for family premiums under all plans

Nationwide medical, vision and dental coverage

Health Saving Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax saving options

Expanded mental health support

Paid parental leave policy & fertility benefits

Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time

Professional development stipend

Fertility Stipend

Wellness/fitness benefits

Healthy lunches provided daily

Commuter benefits