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HYPE10 · 1 month ago

Senior Creative Strategist

United States

Full-time

Remote

Mid, Senior Level

$80K/yr - $80K/yr

2+ years exp

HYPE10 is a performance marketing agency focused on helping digitally native brands achieve scalable growth through creative strategies. The Senior Creative Strategist will lead the development of innovative campaigns across paid channels, ensuring that creative aligns with brand identity and performance goals.

AdvertisingBrand MarketingDigital MarketingMarketing

Responsibilities

Lead Creative Strategy : Own the creative strategy process for a portfolio of clients, aligning brand identity with performance goals across Meta, TikTok, YouTube, and other paid channels

Creative Concepting & Campaign Development : Develop compelling, insight-driven campaign ideas that resonate with target audiences and drive measurable results

Client-Facing Leadership : Serve as a strategic partner to clients: presenting concepts, communicating creative rationale, and helping them navigate the world of performance creative

Cross-Functional Collaboration : Partner closely with designers, editors, and paid media buyers to ensure alignment across strategy, execution, and performance outcomes

Performance Analysis & Iteration : Interpret performance data to evaluate creative effectiveness and guide optimizations and new rounds of testing

Creative Workshops : Lead collaborative ideation sessions with clients and our internal teams to unlock new ideas and deepen alignment

Qualification

Creative StrategyPerformance MarketingClient CommunicationCreative ConceptingPerformance AnalysisE-commerce ExperienceCreative Tools Familiarity

Required

2-4 years of experience in a creative or strategy role within a digital marketing or advertising agency

1+ years of experience working directly with paid media (Meta, TikTok, Snapchat, etc.), with a clear understanding of how creative impacts performance

Strong creative instincts with the ability to link storytelling and design to tangible business outcomes

Confident client communicator with the ability to distill insights and present creative ideas persuasively