Bayer · 6 hours ago
Associate Director, Regional Marketing - ONC Prostate - NYC/Boston
Bayer is a visionary company dedicated to solving the world’s toughest challenges in health. They are seeking an Associate Director for Regional Marketing in Oncology focusing on prostate cancer, responsible for engaging Thought Leaders and executing marketing initiatives to drive brand strategy and sales.
BiotechnologyChemicalHealth CareLife SciencePharmaceutical
Responsibilities
Key opinion leader (KOL) engagement and relationship management
Regional Convention leadership and execution
Speaker’s bureau
Marketing initiatives and Programs
Field partnership
Establish and maintain KOL relationships for the prostate franchise in order to communicate our product communication strategy and create a supportive TL base. Of particular importance are those academic centers and key accounts which will lead to a strong focus on the North-East
Identify and recommend TLs to provide brand insight and execute peer-to-peer programs beyond their own practice
Create a deeper relationship with these customers by engaging with across different channels and activities (conferences, advisory boards, consulting, speaker’s bureau, etc.)
Collaborate with field teams to identify key KOLs / stakeholders to engage whilst maintaining a focus on the highest target / influential / KOLs
Up to 50% role as customer-facing time
Coordinate and execute plans for company presence at regional and input into National conferences; sponsorships, TL engagement, promotional programs etc
Support executive and senior leadership encounters at all major industry conventions (AUA, ASCO, etc.)
Create content and materials and achieve internal approval to create a strong and effective presence at Congresses
Share outputs and key insights learnt from conferences with sales and brand teams to maximize utility Speakers Bureau
Lead identification and monitor utilization of TLs and execution of marketing-led speaker programs
Provide input into update of content of peer-to-peer programs
Support field with speaker assessment and selection
Own or contribute to various marketing projects that help drive brand strategy (e.g., field resource development, digital marketing, advisory board coordination, GPO initiatives, POA planning, etc.)
Work on assigned advisory boards with Director and agency partner(s) covering objectives, attendance and content creation
Actively participate on the prostate franchise field advisory board, piloting new materials and testing effectiveness with customers
Contribute to development of the regional strategic business plans as well as the marketing team’s, providing key customer insight / intelligence
Partner with sales consultants, key account executives, radiation therapy specialists, oncology nurse educators, national accounts team, medical affairs, and other internal partners to remain aligned on the business strategy for the brands
Qualification
Required
Bachelors degree
Valid driver's license and clean driving record
5-7 years' experience in the pharma/biotech industry with at least 2 years of customer-facing
2 years experience working within the oncology or urology therapeutic areas
Proven accomplishment in identifying and driving a strategic approach to business
Proven track record of sales, customer-facing success, and/or superior project management
Significant experience in creating, maintaining and growing relationships with key customers and stakeholders
Demonstrated ability to advance parallel initiatives in a fast-paced environment, show attention to detail, and follow through to completion
Proactive, results-oriented, hard-working, self-starter motivated by a challenging task
Demonstrated ability to work effectively cross-functionally, both within the organization and with external partners, collaborating to ensure successful project completion
Desire to take the next step in your career to build a marketing capability or advance in sales leadership
Excellent communication skills & strong organizational skills
Preferred
Bachelors degree with a life science background
Marketing or other functional / leadership experience in sales training, sales management, market access, and/or other commercial areas strongly preferred
Experience and relations working with Academic institutions and key accounts a strong preference
Benefits
Health care
Vision
Dental
Retirement
PTO
Sick leave
Company
Bayer
Bayer is a life science company that specializes in the areas of health care and agriculture.
H1B Sponsorship
Bayer has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (62)
2024 (71)
2023 (76)
2022 (141)
2021 (138)
2020 (117)
Funding
Current Stage
Public CompanyTotal Funding
$9.34BKey Investors
Bank of AmericaBill & Melinda Gates FoundationTemasek Holdings
2025-09-26Post Ipo Debt· $331.5M
2024-12-06Post Ipo Debt· $5.29B
2022-11-08Grant· $12M
Leadership Team
Recent News
2026-01-11
2026-01-09
2026-01-09
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