ALO · 11 hours ago
Director of Digital FP&A
ALO is a company focused on mindful movement and wellness. They are seeking a strategic Director of FP&A – Digital & Technology to lead financial planning and decision support across their digital business and technology investments, partnering with senior leaders to drive impact and clarity.
ApparelFashionTextiles
Responsibilities
Lead all financial planning, budgeting, and forecasting activities for Alo’s digital channels and enterprise technology functions
Serve as the lead finance business partner to Digital Marketing, Product, Technology, Web Merchandising, CRM, and Digital Operations teams—guiding strategic investment decisions to drive growth and optimize bottom line
Own consolidated digital P&L, including tracking of tech-related capex and opex
Partner with CRM team to evaluate the financial impact of lifecycle marketing initiatives and conversion-driving campaigns
Collaborate with Web Merchandising on product mix optimization and site strategy
Develop investment frameworks and scenario models for acquisition spend, website performance, infrastructure scaling, and technology initiatives
Build and lead a high-performing team, fostering a collaborative and high-accountability environment
Prepare management materials and lead monthly reporting for digital and technology
Drive automation and systematization of reporting tools, partnering with Accounting, Data, and BI to ensure consistency and accuracy
Qualification
Required
Bachelor's degree in Finance, Economics, Accounting, or related field; MBA or CPA preferred
10-15 years of progressive experience in FP&A, including 3+ years supporting digital and/or technology functions in a CPG, retail, or DTC environment
Strong grasp of digital KPIs (CAC, LTV, AOV, ROAS, conversion rate) and understanding of technology cost structure (capitalized development)
Experience partnering with CRM, merchandising, and operations teams to evaluate and influence performance
Proven ability to lead teams and influence cross-functional stakeholders at all levels
High proficiency in Excel and financial modeling; familiarity with ERP system (SAS, NetSuite, etc.)
Passion for innovation, performance, and scaling best-in-class consumer experiences
Preferred
MBA or CPA
Benefits
Performance bonuses
Long-term incentives
A PTO policy
A variety of progressive benefits
Company
ALO
We are ALO.
H1B Sponsorship
ALO has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (22)
2024 (3)
2023 (4)
2022 (4)
Funding
Current Stage
Late StageLeadership Team
Recent News
2026-01-16
2025-12-25
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