WTOL 11 · 1 day ago
New Business Account Executive
TEGNA Inc. is a leading media company that provides trusted local news and services. WTOL-TV is seeking a motivated Account Executive to generate new business leads, build relationships with local businesses, and create tailored marketing solutions across various platforms.
Responsibilities
Prospect and generate new business leads through research, outreach, and cold calling
Build and grow relationships with local businesses and decision-makers
Create and present tailored marketing solutions across broadcast, digital, and streaming platforms
Collaborate with internal creative and marketing teams to bring campaigns to life
Monitor and analyze campaign performance, sharing results and insights with clients
Meet and exceed personal and team sales goals through consistent outreach and follow-up
Learn and apply a consultative sales approach focused on helping clients achieve their business objectives
Qualification
Required
Bachelor's degree in Marketing, Communications, Business, Media, or related field (or equivalent experience)
Comfortable making cold calls and connecting with new prospects
Goal-oriented, resilient, and eager to learn
Comfortable working in a fast-paced, goal-oriented environment
Basic understanding of Microsoft Office (CRM or analytics tools a plus)
Benefits
Medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas
Dental and eye care coverage
Fertility, surrogacy and adoption assistance
Disability and life insurance
401(k) program
Nine free virtual doctor’s appointments with a physician through Teladoc
12 free annual therapy sessions with a licensed clinician through Spring Health
Generous Paid Time Off (PTO) benefit
Nine paid holidays per year
Company
WTOL 11
We provide your family with critical breaking news, community outreach, and First Alert severe weather to keep you and your family safe.
Funding
Current Stage
Growth StageCompany data provided by crunchbase