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Equifax · 2 weeks ago

Sr. External Communications Director

Atlanta, GA

Full-time

Hybrid

Senior Level, Lead/Staff

10+ years exp

Equifax is a global company focused on driving visibility for key business initiatives through effective corporate public relations. The Sr. External Communications Director will manage media relations, develop communications materials, and support strategic storytelling efforts to enhance the company's reputation and narrative.

AnalyticsConsultingDatabase

No H1B

Responsibilities

Proactively and reactively engage with targeted media outlets to support strategic storytelling efforts

Manage global corporate communications editorial calendar

Develop concise written communications in the form of press releases, Newsroom stories, byline articles, and other media-facing materials

Uncover and secure speaking engagements (both in-person and pre-recorded/virtual) and awards opportunities

Develop and maintain targeted media lists

Monitor media coverage and track relevant mentions and trends

Develop quantitative and qualitative reporting on key external communications metrics

Effectively collaborate across the Corporate Marketing and Communications team

Qualification

Media relationsCommunications experienceWriting skillsGoogle WorkspaceWrikeAP Style knowledgeDeadline-driven approachB2B technology experienceTeam collaborationTechnical content communication

Required

10+ years of communications experience, including internal and external communications experience at a technology company, financial services firm, or a PR agency focused on financial services and/or B2B technology clients

Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field

Outstanding media relations capabilities

Experience or demonstrated ability to work effectively in a team based environment within a heavily matrixed organization

Proven ability to communicate deeply technical content and to make that content accessible to non-technical audiences

Strong writing skills, knowledge of AP Style, and a deadline-driven approach to content creation and experience writing for a variety of audiences