Optimal · 1 month ago
Public Affairs Sales Director
Washington, DC
Full-time
Onsite
Director/ExecutiveOptimal is a performance marketing agency on a mission, bringing together the best data, technology, and people to achieve our clients’ marketing goals. The Public Affairs Sales Director is responsible for driving revenue through developing new public affairs relationships and maintaining existing client relationships, while also managing the sales process and executing outreach strategies.
Marketing & Advertising
Responsibilities
Proactively lead the sales process, following up on leads, sourcing RFPs, writing proposals, networking and sourcing new business, and pitching to current and potential clients
Works with Senior Leadership to set sales goals, and takes accountability for achieving them
Partner with clients to provide exceptional customer service and creatively solve problems
Manage outreach to new clients through cold calls and emails
Successfully perform online demos and in-person pitches to achieve new sales
Develop and execute client-focused strategic media plans and associated budgets
Manage and maintain pre-existing relationships with a network of progressives, media consultants and public affairs firm
Perform other duties as assigned
Qualification
Required
Proactively lead the sales process, following up on leads, sourcing RFPs, writing proposals, networking and sourcing new business, and pitching to current and potential clients
Works with Senior Leadership to set sales goals, and takes accountability for achieving them
Partner with clients to provide exceptional customer service and creatively solve problems
Manage outreach to new clients through cold calls and emails
Successfully perform online demos and in-person pitches to achieve new sales
Develop and execute client-focused strategic media plans and associated budgets
Manage and maintain pre-existing relationships with a network of progressives, media consultants and public affairs firm
Perform other duties as assigned
Preferred
Building a network of consultants and contacts in the Public Affairs, Democratic and progressive, digital, and/or political market
Managing multiple projects on tight deadlines
Strong track record of creating and managing sales plans
Creative mind, goal-oriented mindset with demonstrated results
Ability to thrive in an environment where structure and flexibility combine to meet clients' needs
Proficiency with project management tools, such as Asana
Bachelor's degree from an accredited university
Benefits
Open leave (paid time off)
Paid leave for new parents
Medical, Dental, and Vision with Nationwide Coverage
Flex Spending Plan
Employee Assistance Program
401K with company matching
Student Loan Repayment Program
Professional development opportunities
Rewards and recognition programs
Mobile phone & home internet reimbursement and much more!
Company
Optimal
We are your mission critical digital marketing partner.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Michael Bassik
Chief Executive Officer
Kevin Weisberg
Co-Founder & Chairman
Company data provided by crunchbase