VaynerX · 1 month ago
Manager, Media - Video Investment (TV 3.0)
10 Hudson Yards, New York NY 10010
Full-time
Onsite
Mid Level
$80K/yr - $110K/yr
3+ years expVaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results. The Manager, Media Buying/Planning in Video Activation will own negotiation, execute buys, and manage client campaigns ensuring flawless execution.
Digital MarketingDigital MediaMarketing
Responsibilities
Support the team’s annual quarterly and ad hoc client planning plus thought leadership exercises on modern video for modern living rooms
Help lead the execution of Linear TV and CTV buys
Negotiate rates/CPMs, secure inventory, access ad tech/data/platforms, and manage insertion orders (IOs) across broadcast, cable, and streaming partners
Actively monitor live campaigns
Track pacing, manage under-delivery, negotiate ADUs (Audience Deficiency Units), and ensure all spots run as planned
Assist in post-buy development
Manage the nuts and bolts of linear TV buying & planning, including stewardship of Upfront allocations and executing Scatter buys
Assist in setting up and optimizing programmatic streaming video campaigns (PMP/PG, D-IO) within DSPs and managing direct CTV partner deal relationships
Clear billing discrepancies and handle monthly reconciliations to ensure vendors are paid on time and clients are billed correctly
Compile weekly or monthly buy reports, post-log analysis, and MSA (Media Stewardship Accounting) data to provide the team with clear visibility into campaign performance against guarantees and or plan goals
Maintain day-to-day relationships with sales & marketing representatives from major networks and publishers and platforms (Disney, NBCU, Paramount, Roku, Amazon, Trade Desk, Tubi, etc.)
Provide guidance, training and QA support to Senior Media Analysts and Analysts, helping them learn the fundamentals of planning, buying and video media platform management
Qualification
Required
3-5 years of hands-on media buying and or planning experience
Strong foundation in Linear TV buying
Growing competency in bidable CTV/Digital Video
Expert in traditional TV mechanics (GRPs, CPMs, Dayparts, Posting)
Comfortable navigating the premium digital video landscape (Impressions, Cohorts, VCR, Programmatic, Sponsorships and Full-Funnel measurement tiers)
Solid experience with Mediaocean (Spectra/OX) and Prisma
Hawk-eye for detail regarding budgets, flighting, and billing
Negotiation skills to push back on vendors for better rates, added value, or better slotting
Ability to pivot quickly based on client needs
Embodiment of a 'Honey Empire' attitude—kind, collaborative, and team-oriented
Preferred
Experience with Excel (Pivot tables, VLookups)
Familiarity with DSPs (The Trade Desk, DV360) and or SSPs
Seasonal-oriented client exposure
Benefits
Employer-sponsored 401k with match
Medical, Dental, and vision coverage
Unlimited PTO
Caregiver (Parental) Leave
Health and Wellness benefits
Company
VaynerX
VaynerX is a global modern-day marketing and communications company.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Gary Vaynerchuk
Chairman of VaynerX, CEO of VaynerMedia
M
Marc Yudkin
Chief Operating Officer & General Counsel
Recent News
2025-09-16
Company data provided by crunchbase