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Ascendis Pharma · 2 weeks ago

Associate Director, Market Access & Patient Support Marketing - Job ID: 1839

Princeton, NJ

Full-time

Hybrid

Lead/Staff, Director/Executive

$180K/yr - $195K/yr

8+ years exp

Ascendis Pharma is a dynamic, fast-growing global biopharmaceutical company advancing programs in Endocrinology Rare Disease and Oncology. They are looking for an experienced Associate Director, Market Access & Patient Support Marketer to develop and execute access strategies to ensure optimal patient and provider access for their products. This role requires strong leadership, project management, and communication skills to collaborate with cross-functional teams.

BiotechnologyClinical TrialsHealth Care

Responsibilities

Lead the development of all payer-facing materials and customized access messaging to ensure the brand strategy is executed flawlessly across the entire access continuum. This includes creating actionable field and patient support tactics

Develop innovative, high-impact Patient Services tactics that optimize the end-to-end patient experience, specifically from prescription intake to achieving and maintaining therapy adherence

Lead the development and maintenance of all payer-facing materials, including promotional marketing assets, value decks, and resources to support payer account teams and their negotiations

Develop and execute "pull-through" and "push-through" initiatives to ensure product utilization once formulary access is secured

Create and maintain educational materials for Healthcare Professionals (HCPs) and field reimbursement teams that clarify product coverage, prior authorization criteria, and patient support options

Collaborate with brand marketers to align marketing tactics and share insights on payer and patient/caregiver needs and opportunities

Lead Medical, Regulatory and Legal Review of all market access and patient support promotional material, ensuring a high level of collaboration

Manage relationships with external agencies in executing payer and patient support tactics

Qualification

Market Access experiencePayer MarketingHealthcare market dynamicsAnalytical skillsProject managementCommunication skillsLeadership skillsCollaboration skillsPresentation skills

Required

Minimum of 8 years of experience in pharmaceutical or biotech industry with Market Access experience in Payer Marketing and Managed Care

Bachelor's degree required; MBA or advanced degree in a related field (Health Policy, Health Administration, etc) preferred

Deep knowledge of the US healthcare system, payer segments (Commercial, Medicare and Medicaid) and reimbursement methodologies (e.g. specialty pharmacy)

Experience managing external agency and vendor partners

Strong analytical skills as well as a strong understanding of healthcare market dynamics and the ability to identify market trends that impact business goals

Excellent communication and presentation skills and the ability to effectively interact with multiple audiences including internal and external partners

Experience leading projects with cross-functional partners, influence without authority and facilitate consensus-building