Weedmaps · 10 hours ago
Associate Lead Generation Specialist, Temporary
Weedmaps is a global leader in the cannabis industry, dedicated to transparency and community. They are seeking an Associate Lead Generation Specialist to research and qualify contact information for potential cannabis business clients, supporting the sales team with lead generation efforts.
AdvertisingAppsCannabisCollaborative ConsumptionInformation TechnologyInternetMedia and Entertainment
Responsibilities
Conduct online and phone research to discover contact details to share with the sales team
Collect and compile contact information for assigned cannabis business leads
Help with licensing and other administrative work as needed in Revenue
Ensure the accuracy and completeness of the collected data
Maintain detailed and accurate notes on all interactions with leads
Update CRM or lead management systems regularly to reflect the latest status and information
Provide feedback and insights to the sales team to help improve lead conversion strategies
Track key performance metrics related to lead generation and appointment setting
Report on the effectiveness of lead generation strategies and suggest improvements
Ensure a high level of customer service and professionalism in all interactions
Ensure all lead generation activities comply with relevant regulations and ethical standards
Maintain confidentiality and security of sensitive information
Additional tasks may be incorporated into your daily workflow to support the broader needs of the organization, including those related to other verticals or markets the company is targeting
Ability to meet or exceed daily and weekly key performance indicators
Qualification
Required
1 year of work experience
Familiarity with Google Spreadsheets
Understanding of sales performance metrics
Excellent communication and listening skills
Previous online research experience
Ability to meet or exceed daily and weekly key performance indicators
Preferred
Previous cannabis industry experience
Experience with CRM software (e.g. Salesforce)
Lead generation or sales team experience preferred
Benefits
Employee - employer paid premium 100%
For plans that offer coverage to your dependents, you pay a small contribution
Paid sick time eligibility
401(k) eligibility after 1 year of service to the company
Company
Weedmaps
Weedmaps is the world's first marijuana technology and media brand. It is a sub-organization of WM Technology.
Funding
Current Stage
Late StageTotal Funding
unknown2021-04-13Undisclosed
2018-08-15Undisclosed
2015-11-01Acquired
Recent News
2025-09-23
2025-09-02
Morningstar.com
2025-07-10
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