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Seneca Gaming Corporation · 1 day ago

Digital Content Specialist

Niagara Falls, NY

Full-time

Onsite

New Grad, Entry Level

$49K/yr - $49K/yr

Seneca Gaming Corporation is seeking a Digital Content Specialist to assist in assembling and deploying content across its public-facing websites. The role involves ensuring accurate scheduling of content, researching web trends, and maintaining an evolving SEO strategy to enhance guest retention and attract new guests.

Gambling & Casinos

Responsibilities

Work with Traffic and Creative teams to gather required-content resources for posting

Increase guest retention, and attract new guests as well as enhance and upsell/cross-sell opportunities

Identify and report on which content is met with increased or lowered engagement across all Seneca Gaming Corporation brands

Work with Digital Content Manager to ensure that deadlines are met and that all websites are updated with relevant and current information

Adhere to Purchasing, HR, and TERO compliance requirements

Promote positive public relations

Track offer results and provide the information to management, including program /promotion evaluation

Provide support and input into all marketing and operational projects related to digital marketing

Provide exceptional customer service to all patrons and communicate in a pleasant, friendly and professional manner at all times. Maintain a professional work environment with supervisors, managers and staff

Meet the attendance guidelines of the job and adhere to regulatory, departmental and company policies

Must complete all required SGC Training programs within nine (9) months from commencement of employment

Attend all necessary meetings

Duties, responsibilities, requirements and expectations pertaining to this job are subject to change as needed. Hours are determined by a 24-hour schedule

Qualification

Website content managementHTMLAdobe PhotoshopDreamweaverMicrosoft OfficeCommunication skillsTeam playerProblem-solving

Required

Must be 21 years of age or older upon employment

Bachelor's Degree in Marketing, Advertising or relevant degree is required

On-the-job experience in website content management required

Experience in deploying complicated content deployment

Must have advanced experience and working knowledge of HTML

Must have experience and working knowledge of Adobe Photoshop and Dreamweaver

Must be proficient with web and app platforms

Proficiency with Microsoft Office with strong emphasis on Word and Excel is required

Must be able to communicate strategies effectively, both in writing and verbally

Must be highly creative, outgoing team player, and able to work well at a high pace under tight deadlines

Must have a proven ability to work effectively with little guidance in a single or team environment

Will be required to work some evenings and weekends so scheduling flexibility and dependability required

Must possess excellent communications skills

Must have the ability to write and speak effectively to the public, employees and customers

Must have the ability to deal effectively and interact well with the customers and employees

Must have the ability to resolve problems/conflicts in a diplomatic and tactful manner within the specified guidelines of the Interactive Marketing position

Must be able to stand, walk and move through all areas of the Casino for extended periods

Must have excellent hearing abilities

Maintain physical stamina and proper mental attitude to work under pressure in a fast-paced, casino environment and effectively deal with customers, management, employees and members of the business community in all situations

Must be able to sit and operate a computer for an extended period of time

Company

Seneca Gaming Corporation

Since opening Seneca Niagara Casino in 2002, Seneca Gaming Corporation has grown into one of the largest private sector employers in Western New York, with 4,000 employees at its three locations.

Founded in 2002