MerchantE · 5 hours ago
Growth Marketing Manager
Atlanta, GA
Full-time
Hybrid
Mid Level
4+ years expMerchantE is looking for a Growth Marketing Manager who can blend strategy, creativity, and execution to accelerate their go-to-market motion. The role involves driving targeted demand, elevating brand presence, and delivering high-impact communications to merchants, partners, and prospects while collaborating closely with Sales, Product, and Marketing teams.
FinanceFinancial ServicesPayments
Hiring Manager
Justin Yale
Responsibilities
Lead the strategy and execution of account-based marketing programs focused on high-value merchants, ISVs, partners, and verticals
Build integrated, multi-channel demand programs using digital ads, email, social, paid media, and partner co-marketing
Collaborate with Sales, RevOps, and Product to define target lists, align messaging, and track performance from awareness to pipeline to revenue
Monitor and optimize campaigns with crisp reporting, insights, and data-driven recommendations
Own end-to-end event strategy, planning, logistics, and on-site execution for trade shows, conferences, partner events, and MerchantE-led field events
Manage booth design, collateral, branded swag, staff preparation, lead capture, and follow-up motions
Build pre-event and post-event marketing plans to maximize attendance, meetings, and ROI
Produce clear, compelling content across digital and physical channels—one-pagers, product sheets, decks, landing pages, paid media assets, and more
Translate complex payments concepts into simple, high-impact value messaging
Create polished, customer-facing PowerPoint presentations for Sales and Partnerships that elevate MerchantE’s brand narrative
Collaborate with SMEs across the business to ensure accuracy, clarity, and consistency
Manage all marketing emails, automated nurture programs, and lifecycle campaigns in our CRM/automation platform
Own mandatory merchant and partner communications with a high bar for accuracy, compliance, timing, and brand tone
Maintain strong QA processes for approvals, versioning, testing, and tracking
Work closely with Sales, Product, Compliance, Customer Success, and RevOps to ensure coordinated messaging and aligned GTM execution
Support enablement with co-branded content, sales tools, and communication templates
Partner with Sales Ops to measure performance, refine targeting, and support data-backed decision-making
Qualification
Required
BA in Marketing or related field, or equivalent experience
4+ years in growth marketing, digital demand gen, ABM, or related roles—B2B, SaaS, or FinTech experience preferred
Hands-on experience with ABM platforms, marketing automation tools, and CRM systems
Exceptional writing, editing, and storytelling across digital and print formats
Proven success managing events and trade shows from planning to execution
Strong understanding of paid media, email best practices, and social channel strategy
Highly organized, detail-obsessed, and able to manage multiple projects with tight deadlines
Curious, self-directed, and eager to learn about payments, financial technology, and emerging marketing technologies
Willingness to travel for industry conferences, trade shows, and team collaboration (approximately 20-30%)
Preferred
Proficiency with Microsoft Office (PowerPoint excellence is a plus)
Experience with HubSpot, Salesforce, or similar CRM/automation tools
Understanding of digital advertising platforms and LinkedIn/Facebook/Instagram for business
Prior experience in FinTech, payments, or SaaS (preferred, not required)
Ability to work flexible hours when preparing for major events
Company
MerchantE
MerchantE is a global network that enables businesses to make secure payments through a variety of methods such as online and mobile.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2022-11-15Acquired
Leadership Team
Brian Hartman
Chief Financial Officer
Jeremy Collins
VP of Strategic Partnerships
Recent News
2025-07-22
Company data provided by crunchbase