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Rain the Growth Agency · 2 months ago

Supervisor, Media Planning

United States

Full-time

Remote

Senior Level, Lead/Staff

10+ years exp

Rain the Growth Agency is a rapidly growing media agency, and they are seeking a Supervisor for their Media Planning team. The role involves developing media strategies, optimizing campaigns, and mentoring team members while working collaboratively with various departments.

AnalyticsBrand MarketingConsumer ResearchCreative AgencyCRMDirect MarketingInternetSEMSocial Media MarketingTV Production

Responsibilities

Develops detailed direct response linear TV and CTV media plans

Pulls and interprets research/insight reports to formulate media strategies to meet client objectives

Helps with new business pitches from a strategy and planning perspective

Works with Media and Client Services to plan and strategize based on a client’s brief

Develops and analyzes media results to optimize campaigns across media channels, placements, products, and creative, ultimately delivering optimal performance

Works with advanced analytics partners to review cross-channel impacts and media contributions by channel, gauging media performance and KPIs to determine the extent to which the original objectives and strategies were met, and to formulate an optimization plan

Partners with Digital, CTV and other offline media teams (audio, print, OOH, etc.) on an as needed basis to develop integrated media plans

Keeps abreast of current media trends and marketplace conditions

Works with Client Services to develop and enhance client relationships

Maintains constant communication with Media, Client Services and Operations to monitor account activity

Qualification

Media planningAnalytical skillsResearch tools experienceCross-channel planningSupervisory experienceCommunication skillsOrganizational skillsProblem-solving skillsPresentation skillsTeam collaboration

Required

At least 10+ years' experience in agency media planning and buying for national accounts

Must have experience in national linear and performance/response-driven media

Experience with research and insight tools like Nielsen Impact, Commspoint, MRI, YouGov, Kantar, Pathmatics, and Comscore

Strong analytical and advanced Excel skills

Demonstrates strategic, critical thinking and problem-solving skills

Excellent presentation, communication, organizational and influencing skills

Proactive, self-directed, and well organized

An entrepreneurial spirit that can provide strategic direction for our teams, helping expand client relationships, and collaborating on budgets for key clients

Ability to tell a story through the use of data

Stays on top of current trends and calculated risk-taker

Loves to pitch new ideas and strategies

Values relationships at all levels; treats others with dignity and respect

Enjoys collaborative social culture. Proven ability to work as part of a team, with a focus on achieving goals

Willingness to go above and beyond for your clients' needs including travel when necessary and some extended workdays

Appreciation of our Core Values