Major League Soccer · 6 days ago
Senior Director, Partnership Marketing
New York, NY
Contract
Hybrid
Director/Executive
$145K/yr - $185K/yr
10+ years expMajor League Soccer is seeking a Senior Director of Partnership Marketing to lead a team responsible for managing and delivering all elements associated with assigned partnership accounts. The role involves strategic oversight of commercial partners, developing partner initiatives, and ensuring the success of partnerships through innovative solutions and effective management.
Media and EntertainmentSoccerSports
Responsibilities
Lead the strategic oversight and management of a portfolio of commercial partners
Identify insights, build a vision, and articulate a strategy on how to approach each partner’s business objectives and how to grow that business
Create compelling solutions for current marketing partners that demonstrate how their partnership can meet a brand’s unique business objectives
Oversee the preparation of partnership presentations, deal memos/summaries, recaps and other materials needed to manage sponsorship activities
Establish metrics to measure partnership success and ensure delivery
Strategize effective ways to potentially grow incremental revenue
Effectively strategize potential partner solutions by understanding advertising and marketing channels and new technologies
Fiscally responsible for the day-to-day management of program budgets and ensuring that sponsor promotions are within budget
Coordinate creative approval of all partner assets, ensuring submissions are brand compliant and in-line with contractual guidelines
Provide strategic oversight of contractual assets including in-game assets, player appearances, pre-game field experiences, owned platforms, etc
Lead renewal and upsell strategies for portfolio of partners that deliver on both brand and business objectives that ultimately grow existing partnership and overall business and revenue
Oversee club relationships for specific partner activation needs (as it applies to partner)
In conjunction with Media team, assist with the oversight and implementation of partner specific digital, social, and content programs
Liaise with internal departments on day-to-day partner proposals, implementation, maintenance, etc
As applicable, manage hiring and onboarding process by interviewing, selecting, orienting, and training employees
Accomplish team results by communicating job expectations and managing the Performance Management process:
Plan, monitor, and review performance
Coach and counsel employees
Develop and implement department procedures and productivity standards and reinforce Company policies
Develop personal growth opportunities for employees
Lead special projects as needed
Additional departmental responsibilities as assigned
Qualification
Required
Bachelor's Degree Required
10+ years of experience, with 8+ years in strategic brand & partnership marketing
Ability to work effectively in a fast paced, deadline driven, team environment
Strong interpersonal skills and the ability to effectively communicate, both verbally and in writing
Strategic problem solver and negotiator who understands partners' needs and is solutions oriented
High-level of commitment to a quality work product and organizational ethics, integrity and compliance
Strong understanding of marketplace on both a local and national level
Demonstrated decision making and problem-solving skills
Detail-oriented with the ability to multi-task and meet deadlines with minimal supervision
Demonstrated track record for concepting and/or upselling innovative sponsorships
Proven experience managing and motivating a team
Creative strategist with the ability to identify and commercialize big picture opportunities
Knowledge of sports and entertainment sponsorship, including promotions, events, media and contracts
Ability to manage multiple demands, projects and people
Experience in presenting to senior management team
Proven experience managing and motivating cross-functional teams
Superior organization and project management skills
Maintain positive attitude and adapt to fast paced working environment
Able to travel and work a flexible schedule including nights and weekends
Proficiency in Word, Excel, PowerPoint and Outlook
Preferred
Knowledge of the sport of soccer
Sports industry knowledge/experience
Benefits
Comprehensive medical, dental, and vision coverage
$500 wellness reimbursement
Generous Holiday and PTO schedule to promote work-life balance
Career and professional development
On-the-job training
Feedback
Ongoing educational opportunities
Company
Major League Soccer
Major League Soccer is a professional sports league that organizes men's soccer competitions in the United States and Canada.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$25MKey Investors
National Black Bank Foundation
2022-03-10Debt Financing· $25M
2018-06-01Series Unknown
Leadership Team
Chris Schlosser
Senior Vice President, Emerging Ventures
A
Alicia LaPorta
Director of Match Day Operations & Administration
Recent News
Sports Business Journal
2025-12-20
Sports Business Journal
2025-12-06
Sports Business Journal
2025-12-06
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