Visa · 1 month ago
Senior Director, Visa Marketing Services And Creative Strategy
San Francisco, CA
Full-time
Hybrid
Lead/Staff, Director/Executive
$211K/yr - $330K/yr
12+ years expVisa is a world leader in payments and technology, seeking a Senior Director of Marketing Services & Creative Strategy. This role is pivotal in executing the vision and strategy for Visa’s Marketing Services in North America, focusing on delivering value-added services and driving revenue growth through comprehensive marketing strategies.
BankingFinanceFinancial ServicesInformation TechnologyMobile PaymentsPayments
Responsibilities
Develop, implement, and oversee comprehensive short- and long-term marketing and creative strategies tailored to top-tier clients, aligning initiatives with business objectives and client goals
Analyze market trends and client feedback to inform the evolution of creative and strategic approaches
Responsible for driving revenue growth by successfully selling in business plans, strategic initiatives, and innovative creative concepts to clients
Assume accountability for the Marketing Services P&L in the region, leading financial management, pipeline management, annual planning, and reporting
Set pricing and margin targets by project type and develop scalable, repeatable solutions by building playbooks and new capabilities in partnership with global teams
Drive innovation in marketing services—analyzing market trends and client feedback to inform the evolution of creative and strategic approaches that deliver measurable results
Partner with Sales executives and Visa Consulting & Analytics to sell and position Marketing Services to clients across regions and markets, developing embedded models with repeatable, committed revenue from top strategic clients
Support RFP response efforts, including ideation, pitching, and showcasing Visa’s unique value proposition as a competitive and strategic partner
Support ongoing operations across key cross-functional and cross-geography touchpoints, sharing best practices and enhancing capabilities across regions
Monitor, measure, and report on the impact of strategic initiatives on client satisfaction and business performance, preparing concise executive-level communications for senior leadership
Recruit, build, and develop a world-class team, fostering a culture of creativity, collaboration, engagement, and continuous improvement, while mentoring and nurturing talent for long-term growth
Qualification
Required
12 or more years of work experience with a Bachelor's Degree or at least 10 years of work experience with an Advanced degree (e.g. Masters/MBA /JD/MD), or a minimum of 5 years of work experience with a PhD
Preferred
15 or more years of experience with a Bachelor's Degree or 12 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, or MD), PhD with 9+ years of experience
Bachelor's degree in Marketing, Business Administration, Communications, or related field (Master's/MBA preferred)
10+ years of relevant work experience (or 8+ years with an advanced degree). 8+ years of progressive marketing leadership experience preferred, ideally within a highly dynamic commercial marketing role in a growth industry
Proven track record in developing and executing integrated marketing strategies for large-scale, revenue-generating clients, with strong financial acumen
Strong leadership, communication, and project management skills, adept at building relationships and influencing across matrixed environments and diverse business units
Dynamic presenter, demonstrating outstanding interpersonal skills and a proven record of successfully selling ideas and concepts that drive measurable revenue growth
Proven expertise in guiding both in-house and external creative teams to consistently deliver exceptional, world-class creative solutions
Strong problem-solving abilities and attention to detail
Expertise in client-facing roles, consulting, sales, or marketing advisory, experience pitching, scoping, and advising on data-driven marketing strategies
Deep understanding of the payments marketing landscape and working knowledge of payment product economics
Ability to innovate and operate in ambiguous or 'white space' environments
Demonstrated success in building, mentoring, and inspiring high-performing, diverse teams in dynamic environments
Strong presentation and executive communication skills, able to convey compelling messages to senior-level audiences internally and externally
Benefits
Medical
Dental
Vision
401 (k)
FSA/HSA
Life Insurance
Paid Time Off
Wellness Program
Company
Visa
Visa is a multinational financial services company that facilitates electronic payment systems throughout the world.
10001+ employees
H1B Sponsorship
Visa has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (459)
2024 (424)
2023 (416)
2022 (515)
2021 (351)
2020 (407)
Funding
Current Stage
Public CompanyTotal Funding
unknownKey Investors
TNB Financial Services
2016-09-10Post Ipo Equity
2008-03-19IPO
Leadership Team
Ryan McInerney
Chief Executive Officer
Chris Suh
EVP & Chief Financial Officer
Recent News
2026-01-11
2026-01-09
Company data provided by crunchbase