COURIER · 2 months ago
Newsletter Editor, San Antonio
San Antonio, TX
Full-time
Hybrid
Mid Level
$60K/yr - $70K/yr
3+ years expCourier Newsroom is an organization that drives journalism and empowers communities. They are seeking a Newsletter Editor who will help launch and grow a flagship email product for the San Antonio region, focusing on local news, political coverage, and lifestyle stories to drive subscriber growth and engagement.
Media and EntertainmentNewsPublishingSocial Media
Responsibilities
Writing and curating content for a regional newsletter (which will publish five times a week) alongside an additional product or series aimed at reaching a niche audience
Working with COURIER’s newsletter department leaders to experiment with different ways to market and grow their subscriber lists
Using audience feedback and engagement metrics such as open rates to refine content strategy and improve reader satisfaction
Collaborate with COURIER Texas’ Social Strategist to think about ways to expand the reach of their products, including producing presenter-led videos and other multimedia content for social platforms
Manage and evolve the flagship newsletter, pitch, pilot, and launch a new niche newsletter product; publish originally reported, wire or Creative Commons articles to the newsroom’s website; and update the homepage regularly
Write and curate web stories to build our flagship newsletter, ensuring it’s engaging, informative, and aligned with audience needs
Own newsletter growth and retention, experimenting with different marketing strategies to expand our subscriber base
Analyze audience data (open rates, click-through rates, subscriber trends) and implement A/B testing, audience segmentation, and other optimizations to improve performance
Lead initiatives aimed at better understanding our audience, such as polls and surveys, and utilizing those learnings to inform content strategy
Develop distribution strategies to ensure the newsletter(s) reaches new audiences, including cross-promotions, partnerships, and organic growth tactics
Edit and publish wire, freelance, and content partnership content
Film and edit presenter-led videos and/or voice-overs for multimedia content that is published on the newsroom’s social platforms in order to market the newsletter
Create simple graphics, such as headline and quote cards, in Canva
Qualification
Required
A passion for building long-term engagement with a target audience by way of a news or cultural product
Experience in newsletter writing, editing, or production, ideally in a newsroom, media organization, or audience-driven content role
Strong writing and editing skills, with at least 3+ years of audience-centered reporting in San Antonio
Willingness to be on camera
Familiarity with using email analytics and performance metrics, including the ability to analyze open rates and click-through rates, to optimize content accordingly
Experience using an email service provider such as Mailchimp, Substack, Sailthru, Campaign Monitor, or similar tools
An eagerness to collaborate with other Newsletter Editors within our network to share best practices and learnings
The ability to work effectively with multidisciplinary stakeholders across the company, including members of the social, marketing, and revenue teams
Familiarity with tools like Canva, Capcut, Descript, etc., to support social content production
A strong grasp on AP style
The ability to manage multiple editorial projects in a fast-paced environment
Benefits
Unlimited Paid Time Off (PTO), 11 paid holidays a year
An Employee Assistance Program (EAP)
Full suite of health benefits
$500 home office setup reimbursement
401k
Flexible working arrangements
Company
COURIER
COURIER is a pro-democracy news network that is building a more informed, engaged, and representative America.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Carrie Adams
Head Of Partnerships
Recent News
Columbia Journalism Review
2024-01-03
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