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Caris Life Sciences · 9 hours ago

Director of Product Marketing - Caris ChromoSeq

Irving, TX

Full-time

Onsite

Lead/Staff, Director/Executive

5+ years exp

Caris Life Sciences is dedicated to transforming cancer care and improving lives through precision medicine. The Director of Product Marketing for Caris ChromoSeq will develop and execute marketing strategies to drive product adoption and awareness, while translating complex scientific information into effective messaging for healthcare professionals.

Artificial Intelligence (AI)BiopharmaBiotechnologyHealth CareLife Science

Responsibilities

Develop and own the integrated marketing strategy for ChromoSeq to achieve brand, revenue, and adoption goals

Conduct deep market and competitive analysis to identify growth opportunities, customer needs, payer dynamics, and emerging trends in myeloid malignancy diagnostics

Partner with Product Management, Medical Affairs, and Commercial Strategy to align marketing plans with clinical data releases, product updates, and pipeline priorities

Create compelling, clinically accurate messaging that differentiates ChromoSeq from competitors and positions Caris as a leader in oncology LDT innovation

Ensure messaging consistency across channels, campaigns, and audiences

Oversee development of impactful marketing materials—including brochures, sales aids, white papers, videos, website content, and digital campaigns

Identify, cultivate, and manage relationships with key opinion leaders in hematology and oncology

Plan and execute advisory boards, symposia, and scientific exchange events to support education and advocacy

Leverage KOL networks for peer-to-peer education, conference presentations, and publications

Partner with Sales to deliver effective training, tools, and campaigns to support customer engagement

Lead Caris’ ChromoSeq presence at key industry conferences, including booth strategy, speaker programs, and scientific sessions

Track and analyze campaign effectiveness, adoption metrics, and market feedback to inform continuous improvement

Apply data-driven insights to refine targeting, messaging, and resource allocation

Qualification

Oncology diagnosticsLaboratory-developed tests (LDTs)Marketing strategyKOL relationship developmentMarket analysisProject managementMicrosoft Office SuiteWritten communicationVerbal communicationPresentation skills

Required

Bachelor's degree in Marketing, Life Sciences, or related field

5+ years of marketing experience in the life sciences industry, with 3+ years in oncology diagnostics or molecular testing

Proven expertise with laboratory-developed tests (LDTs) and oncology market dynamics

Demonstrated ability to translate complex scientific data into clear, compelling marketing content

Track record of KOL relationship development and advocacy program execution

Strong project management and cross-functional leadership skills in a fast-paced environment

Proficient in Microsoft Office Suite, specifically Word, Excel, Outlook, and general working knowledge of Internet for business use

Excellent written, verbal, and presentation skills

This position requires periodic travel and some evenings, weekends and/or holidays

Periodically scheduled on-call may require after-hours response for technical emergencies not explicitly related to assigned job responsibilities

At times may be required to work weekends/holidays

Individual must successfully complete pre-employment process, which includes criminal background check, drug screening, credit check (applicable for certain positions) and reference verification