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Octagon · 1 month ago

Strategist, CRM

United States

Full-time

Remote

Entry Level

$50K/yr - $50K/yr

2+ years exp

Octagon, the world’s premiere global sports marketing agency, is seeking a Strategist to join its strategy practice to support the planning, management, and execution of a luxury automotive client’s CRM strategies. The role will focus on managing CRM processes, analyzing metrics, and collaborating with clients and vendors to enhance experiential driving programs and overall program performance.

AdvertisingBrand Marketing

Growth Opportunities

Responsibilities

Manage CRM process for client’s driving programs; includes managing timelines and registration tracking

Coordinate with account teams and vendors in the creation and implementation of the necessary digital solutions needed for each activation including email, registration websites, mobile device assets, and more

Compile presentation materials for client meetings

Manage and oversee transfer of consumer data from registration platform to client’s consumer database

Continuously analyze key metrics and make recommendations that could improve overall program performance

Create program recaps on CRM initiatives with key learnings, insights, and future recommendations

Collaborate with clients, account teams, partners, and vendors to execute all CRM initiatives effectively

Contribute to strategy ideation to bridge the gap between onsite experiential execution and digital user experience to maximize key metrics such as sales leads, while maintaining a premium consumer experience

Operationalize and establish best processes for scaling and streamlining reporting

Provide on-site support for select events

Qualification

CRM managementData analyticsDigital communicationsMicrosoft Office SuiteStrategic skillsMulti-taskingOrganizational skillsAttention to detailProject management

Required

Bachelor's degree in a related field or 2-3 years relevant experience

Ability to learn and master digital platforms utilized for consumer event communications, lead generation, and reporting

Proficiency with Microsoft Office Suite (Word, Excel and PowerPoint is a must). An assignment will be part of the interview process; it will include an excel project and a recap of the work in PPT

Strong strategic and analytical skills

Excellent organizational skills, acute attention to detail, and ability to multi-task

Detail-oriented, understanding the importance of accuracy, as much of the work is consumer and client facing

Organized and able to effectively and efficiently manage projects – you know how to keep everything on task and have a keen attention to follow-through

Flexibility and willingness to travel domestically and work weekends or holidays as needed. Anticipated travel level: Low (0%-15%)