Johnson Barrow Inc. · 7 hours ago
Marketing Manager - Johnson Barrow
Johnson Barrow Inc. is a leading HVAC manufacturers’ representative in the Pacific Northwest, dedicated to delivering consultative services and premium mechanical equipment. The Marketing Manager will drive the brand voice and marketing initiatives, executing strategies across digital, event, and communications channels to enhance brand presence and support business growth.
Responsibilities
Develop and execute Johnson Barrow’s marketing and communications strategy to strengthen brand presence and support business growth
Own the planning, content creation, and execution of marketing campaigns that highlight Johnson Barrow’s people, projects, and partnerships
Manage Johnson Barrow’s digital and social media channels, website content, and SEO partners to strengthen engagement and reach. Plan and execute campaigns that highlight key projects, partners, and product innovations
Lead the planning and promotion of client events, trade shows, and sponsorship activations from manufacturer demos and product launches to large-scale networking experiences
Partner with leadership to craft internal messaging, email campaigns, and engagement materials supporting culture, recruitment, and company-wide initiatives
Ensure consistency of visual and written identity across all internal and external materials
Collaborate with leadership to align messaging with business development, culture, and talent acquisition goals
Work collaboratively across the broader organization to ensure cohesive messaging, consistent branding, and unified execution of major campaigns
Manage marketing budgets, vendor relationships, and production schedules to ensure projects are delivered on time and within scope
Measure and report on campaign performance and brand metrics, providing actionable insights and recommendations
Foster collaboration and knowledge-sharing across departments to ensure unified storytelling and brand consistency
Qualification
Required
Bachelor's degree in Marketing, Communications, or a related field
6+ years of experience in marketing or communications, ideally in the B2B, construction, or HVAC industry
Proven ability to manage multiple concurrent projects across digital, event, and internal channels
Strong understanding of brand strategy, content creation, and cross-functional collaboration
Exceptional writing, presentation, and project management skills
Proficiency in digital marketing tools such as LinkedIn, Meta, Canva, Adobe Creative Suite, and M365 Copilot
Ability to balance strategic leadership with hands-on creative execution
Experience creating marketing materials for engineers, contractors, and building owners
Familiarity with HVAC systems, building technologies, or commercial construction industries
Experience developing social media or video content
Benefits
Medical, dental, and vision insurance
Health savings account (HSA) and flexible spending account (FSA) options
Life and disability insurance
401(k) retirement savings plan with company match
Paid time off (vacation, sick leave, and holidays)
Employee assistance program (EAP)
Professional development and training opportunities
Tuition reimbursement program
Volunteer time and wellness initiatives
Company
Johnson Barrow Inc.
Johnson Barrow is a construction company offering HVAC equipment.