TRUMPF · 2 months ago
Economy Brand Market Development Manager (USA)
Farmington, CT
Full-time
Onsite
Senior Level
5+ years expTRUMPF is a family-run high-tech company looking for innovative thinkers to join their team. The Economy Brand Market Development Manager will be responsible for establishing and developing the market presence of TRUMPF’s economy brand in the United States, contributing to its growth and success in the region.
BankingMachinery ManufacturingManufacturing
Responsibilities
Define and implement the go-to-market strategy for TRUMPF’s "economy-brand" in the U.S. market, aligned with global economy brand sales, service, and TRUMPF Group objectives
Develop and continuously refine a scalable distribution model, including selection, setup, and performance management of distributors
Analyze market potential, competitor activities, price structures, and customer trends to derive strategic actions and market positioning
Define portfolio requirements and coordinate product-related topics with global product management teams in Asia and Germany
Establish the brand’s local marketing presence in coordination with central brand management, including value proposition, communication, and promotional activities
Contribute to the global economy brand strategy by providing structured feedback from the U.S. market and ensuring coordination with LATAM regions
Manage and support distributors in their daily business to achieve revenue, operating income (OI), and margin targets
Define annual business targets and track performance based on agreed KPIs (e.g. coverage, OI, dealer performance)
Conduct product and sales training, joint customer visits, and opportunity reviews to strengthen sales capabilities
Support key customer negotiations and ensure effective escalation management between distributors and internal functions
Plan and monitor budgets for marketing activities, sales support, and local exhibitions
Coordinate second-level service and application support activities to ensure customer satisfaction and sustainable business development
Achievement of regional sales and operating income (OI) targets
Interface management between TRUMPF Inc. (USA), global economy brand operations (Asia), and TRUMPF Group headquarters (Germany)
Ensure compliance with TRUMPF Group standards, legal, and contractual frameworks
Qualification
Required
Bachelor's or master's degree in business administration, Engineering, or a related field
Minimum of 5 years of experience in market or business development, preferably within industrial machinery or capital goods
Proven track record in distributor management, including setup and performance control
Strong understanding of sales processes, pricing strategies, and market analysis
Excellent intercultural communication skills; ability to collaborate effectively with teams in the U.S., Europe, and Asia
Fluent in English; additional Spanish or Mandarin skills are an advantage
Willingness to travel up to 50% (domestic and international)
Company
TRUMPF
TRUMPF provides manufacturing solutions in the fields of machine tools, laser technology, and electronics.
10001+ employees
Funding
Current Stage
Late StageTotal Funding
$57.06MKey Investors
European Investment Bank
2022-02-10Debt Financing· $57.06M
Leadership Team
Peter Myall
HR Director
Recent News
2026-01-15
GlobeNewswire
2025-12-19
Hartford Business Journal
2025-12-16
Company data provided by crunchbase