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Kepler · 23 hours ago

Media Solutions Senior Analyst

United States

Full-time

Remote

Mid, Senior Level

$74K/yr - $89K/yr

1+ years exp

Kepler Group is a leading company in data-driven marketing and digital analytics, and they are seeking a Media Solutions Senior Analyst to join their team. The role involves refining programmatic skills across the Google Marketing Platform, supporting clients, and driving innovation within the team while developing processes to help the business scale effectively.

ConsultingDigital MediaMarketing Automation

Responsibilities

Understand, communicate and connect deeply with their customers’ needs and desires

See around corners to identify threats & opportunities

Adapt and innovate at the speed of light

Leap over their competition from a single data-driven insight

Support the overall team on a day to day basis

Serve as primary client point of contact for clients and as support point for other clients when needed

Leading 1-2 clients and supporting your team members across 4-8 clients

Responsible for understanding clients’ business issues and goals and successful delivery of marketing/media services

Becoming the trusted 'go to person' for clients

Supporting Google marketing Platform (CM/DV/SA) trainings for clients

Helping senior team leads to identify client upsell opportunities across Media and Data Solutions, working closely with Data Solutions counterparts when necessary

Support project management, and innovation within the team

Identifying process and pain points to automate and improve

Responsible for supporting Media Team with billing and technical troubleshooting

Refine your programmatic/biddable media expertise while broadening your optimization expertise with Google’s omni-channel media trading platforms and analytics tools, actively planning and launching campaigns across GMP

Work with Napkyn peers to provide best-in-class Google support

Codify and share best practices across the team

Be a strategic partner to your clients and to Google counterparts (e.g., product development)

Qualification

Google Marketing PlatformProgrammatic media buyingDV360CM360Data analysisMS ExcelGoogle AnalyticsAnalytical skillsCommunication skillsProblem-solvingTeam collaboration

Required

1-3+ years of full-time digital optimization experience required (e.g. Programmatic/DSP media buying)

Bachelor's degree or similar alternative, recognized and relevant certification(s)

Consider yourself knowledgeable of DV360, ideally have experience with buying PMPs, CTV, Youtube, and other advanced programmatic knowledge

Strong knowledge of CM360

Strong analytical skills, and comfort with MS Excel/Google Sheets, data analysis and internet technologies

Maintain an in-depth knowledge of digital marketing technologies and other Google Marketing Platform technologies (Google Analytics, Google Ads/Search Ads360)

Previous experience with executive relationship development

Understanding of high-level business strategy

Ability to articulate technical capabilities in terms of business value